Mer­i­tus finds merit in In­dia

The in­crease in vis­i­tor ar­rivals from In­dia into Sin­ga­pore is a clear in­di­ca­tion that there is ex­cit­ing po­ten­tial for Mer­i­tus Ho­tels to grow its share in this mar­ket.

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Mer­i­tus Ho­tels & Re­sorts of­fers Asian hos­pi­tal­ity in Sin­ga­pore and Malaysia. Its cur­rent port­fo­lio in­cludes the flag­ship Man­darin Or­chard Sin­ga­pore, Ma­rina Man­darin Sin­ga­pore, and Mer­i­tus Pe­langi Beach Re­sort & Spa, Langkawi. Adrian Tan, Re­gional Vice Pres­i­dent, Sales & Rev­enue Strat­egy, Cor­po­rate Sales & Dis­tri­bu­tion, Mer­i­tus Ho­tels & Re­sorts, adds, “At the mo­ment we are very fo­cused on driv­ing qual­ity and op­ti­mis­ing busi­ness prof­itabil­ity for each of our ho­tels.”

They con­tinue to see a sig­nif­i­cant in­crease in busi­ness from In­dia, par­tic­u­larly for its ho­tels in Sin­ga­pore. “In terms of in­ter­na­tional vis­i­tor ar­rivals into Sin­ga­pore, In­dia ranked in the top five in 2016 – a clear in­di­ca­tion that there is in­deed ex­cit­ing po­ten­tial for us to fur­ther grow our share of this mar­ket. We are tar­get­ing New Delhi, Mum­bai, Kolkata and Chennai as a mat­ter of pri­or­ity. We are also look­ing at mak­ing in­roads into Delhi NCR,” Tan adds. Mer­i­tus Ho­tels & Re­sorts has a Global Sales Of­fice in In­dia to drive aware­ness ef­forts and busi­ness within the In­dian mar­ket on be­half of its ho­tels.

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