Educate the East on long-haul destinations

Outbound tourism from East India has picked up the threads and business is on the incline as against a similar time period of Q2 last year, informs Gagan Kumar, Director, STHI Holidays. Kumar points out that one of the major challenges that they face when doing business in the East is lack of education. “The travel agents lack education on various destinations and further to that, crafting itineraries according to this is not practical. I feel educating the tour operators and travel agents on long haul destinations will definitely yy yield resultsu as at the moment, they are focusing only on short haul destinations,” says Kumar. He further feel feels that whenever a roadshow is organised, this region should be given wide publicity in order to cat catch attendance where leads are developed for future business. Best GeneGeneral Manager – Vikas Ray