Ed­u­ca­tion takes flight

Af­ter 26 years of pres­ence in the B2B sec­tor, Udaan In­dia ven­tures into the B2C in­dus­try with the in­cep­tion of ‘Study With Udaan’, an ed­u­ca­tion con­sul­tancy firm. Rounak Dua, CEO, SWU, talks about her fu­ture plans.

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Udaan In­dia has set its foot in the ed­u­ca­tion sec­tor with ‘Study With Udaan’ (SWU) to pro­vide end to end ed­u­ca­tional visas and help stu­dents get ad­mis­sion in for­eign col­leges and univer­si­ties. Ex­plain­ing the idea be­hind the birth of SWU, Rounak Dua, CEO, SWU, says, “We came up with this initiative be­cause we have been re­ceiv­ing a lot of queries from agents and stu­dents di­rectly for visa-re­lated is­sues. It's a ma­jor step for us to ven­ture into the B2C sec­tor.” Talk­ing about her plans, Dua says that her chief fo­cus lies on Tier-II cities. “With our now want to tar­get Tier-II cities where there are fewer con­sul­tan­cies and less re­source avail­able. We want to pro­mote the in­ter­na­tional ed­u­ca­tion sys­tem and help stu­dents get a mind­set about the life­style, ed­u­ca­tion and knowl­edge abroad,” she added. ser­vices which the com­pany of­fers, Dua says, “We are pro­mot­ing all the coun­tries world­wide out of which des­ti­na­tions like the US, Canada, UK are top favourites. We are also pro­mot­ing MBBS in Com­mon­wealth of In­de­pen­dent States (CIS) coun­tries." “This year, we are fo­cus­ing more on send­ing stu­dents aboard for pur­su­ing medicine. With a lot of com­pe­ti­tion among stu­dents, coun­tries like Ge­or­gia, Rus­sia and Ar­me­nia pro­vide good ed­u­ca­tion fa­cili Dua re­counted her ex­pe­ri­ence and ex­pressed joy over her as­so­ci­a­tion with Udaan for over three years,. She says, “I have worked with ev­ery de­part­ment of Udaan; I know the com­pany in and out. Hav­ing re­li­giously worked in the on­line de­part­ment, for­ay­ing into ed­u­ca­tion sec­tor was a chal­leng­ing de­ci­sion but I au­to­mat­i­cally got in­trigued be­cause it’s an in­ter­est­ing con­cept.” Speak­ing about the chal­lenges she faces while pro­pel­ling SWU, Dua in­sists that she is learn­ing with each pass­ing day. “My fa­ther is my role model. Fol­low­ing his foot­steps, I want to take Udaan’s le­gacy for­ward. Step­ping into the busi­ness of stu­dent visa from om work and tourist visa is not ot easy, it’s a com­pli­cated process but we are work­ing hard.” she further adds.

With our sec­ond of­fice in Nag­pur, we now want to tar­get Tier-II cities where there are fewer con­sul­tan­cies. We want to pro­mote the in­ter­na­tional ed­u­ca­tion sys­tem and nd help stu­dents get a mind­set about the life­style, ed­u­ca­tion on and knowl­edge abroad

Dua con­cludes by ex­plain­ing her vi­sion for ‘ Study With Udaan’ and d the tourism in­dus­try. us­try. With a lot of ideas eas to im­ple­ment, she feels that there could be no bet­ter tter time for Udaan to step into the B2C seg­ment.”

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