Buoy­ant on In­dia

TravTalk - India - - TECHNOLOGY - Nisha Verma

Trav­el­port is com­pletely re­defin­ing the way of do­ing travel busi­ness by act­ing as a bridge be­tween the travel agen­cies, travel providers, cor­po­ra­tions and de­vel­op­ers. Chris Ramm, Vice Pres­i­dent—Asia Pacific, Trav­el­port, shares how NDC is set to be a game changer for avi­a­tion.

Trav­el­port closed 2018 on a good note as a re­sult of pub­licly en­hanced growth in terms of rev­enue and man­age­ment. Chris Ramm, Vice Pres­i­dent— Asia Pacific, Trav­el­port, said, “2019 will be a year of change for the in­dus­try and not just for Trav­el­port. We are pub­licly listed on the NYSE, but cur­rently we are in the process of ac­qui­si­tion. How­ever, ev­ery­thing else still re­mains the same. We have the same re­la­tion­ships with

cus­tomers and are work­ing hard to de­liver their re­quire­ments.” NDC hasn’t re­ceived much trac­tion in the In­dia mar­ket, claimed Ramm. “At Trav­el­port, we have been at the fore­front of all the tech­ni­cal de­vel­op­ments with re­gards to NDC. book­ing with agents in our sys­tem,” he shared. Trav­el­port al­ready has con­nec­tions with air­lines that are set to mul­ti­ply this year. He ex­plained, “2020 is the year when NDC would hit its scale. Then, we have the IATA leader board where 21 car­ri­ers are ex­pected to put 20 per cent of their in­di­rect vol­ume via IATA NDC en­abled APIs by the end of 2020. With that, one can imag­ine how much work would hap­pen. One thing that’s worth stat­ing is that although those 21 air­lines have made that com­mit­ment, there is yet to be an air­line from In­dia in­clud­ing some big cus­tomers that are po­ten­tially miss­ing; we ex­pect them to join suit in the years to come.” Why In­dian car­ri­ers and agents are still ap­pre­hen­sive about NDC still re­mains to be stat­ing, “It’s not nec­es­sar­ily ap­pre­hen­sion. To a cer­tain ex­tent, there is a san­ity in wait­ing, which al­lows them to see what works in­stead of What we have seen till date is that the 20 or 30 air­lines that have in­vested in NDC will prob­a­bly have some sort of con­nec­tion in 2019. They all and a slightly dif­fer­ent way. We don’t yet know which one of those ways is go­ing to be more suc­cess­ful. Hence, the In­dian car­ri­ers’ ap­pre­hen­sions might work very pos­i­tively for them to see what works and what doesn’t, and hope­fully they can fo­cus on that when they are ready.” An­cil­lary prod­ucts have been to seven years. “Agents clearly have a de­sire to ac­cess the full con­tent of­fer­ing of an air­line and it’s re­ally im­por­tant that they have the abil­ity to book that in a sys­tem. It’s al­ways been im­por­tant that we of­fer the full con­tent avail­able from an air­line to an agency, and we’ve also been work­ing be­fore NDC was at the level it is to­day,” in­formed Ramm. He in­sisted that NDC would bring about changes that would give travel agents ac­cess to much more con­tent than be­fore. “If the air­lines make avail­able most of the tech­nolo­gies, there is im­proved sales ca­pa­bil­i­ties. They would still be able to con­nect through Trav­el­port us­ing one of our sys­tems and have ac­cess to the air­line con­tent. If the air­lines want to pro­vide some­thing that was not avail­able ear­lier, we can pro­vide it to agents,” claimed Ramm. Ramm listed three trends that guide the travel in­dus­try cur­rently. “The pen­e­tra­tion of mo­biles and use of mo­bile phones are very high in In­dia as far as the travel book­ing process is con­cerned. Around 80 per cent of peo­ple sur­veyed in In­dia said that they use a mo­bile de­vice to draw in­spi­ra­tion. That’s an op­por­tu­nity for us to tap into to make sure that we make most of that tech­nol­ogy. Se­condly, voice is lead­ing the way in many other in­dus­tries. Next, NDC is set to usher in new sales ca­pa­bil­i­ties, po­ten­tial for per­son­al­i­sa­tion for the fu­ture of Trav­el­port,” shared Ramm.

We were the first GDS to have an all book­ing ca­pa­bil­ity, first to have Level 3 cer­ti­fied agent and the first GDS to make book­ing with agents in our sys­tem

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