Atlas bets big on Umrah
Atlas Tours & Travels has launched five categories of Umrah products this year that can be combined with international holiday destinations.
Atlas Tours & Travels, synonymous with Hajj, Umrah and Halal tourism in India, has made further inroads into the business. Led by Hasan Patel, Director, Atlas Tours & Travels, the division is seeing a surge of new travellers from the interiors of India. “This provides us with a great opportunity to empower our partners present in various cities, towns and districts in India. Our on-ground capabilities combined with technology and distribution makes us a formidable strength in the industry,” he says.
To further widen its reach in the country, the company had Umrah booking portal in 2018. The platform serves as an endto-end reservation and servicing tool for its booking centres. With listings of various tour programmes year-round, it serves as an easy-to-use booking engine for its partners. “With the online Umrah system, our B2B channel partners can add a new product to their business that can be managed with ease. It enables Atlas Umrah booking centres to be more informed and communicate better with their clients. They can check live availability of over 350 departure dates from 14 cities in India. Understanding each customer’s needs, they can choose from a variety of packages that suit every budget. One of our USPs is that we do not require a minimum group commitment from our booking centres. They can pick any date available online, and the tour requirements will operations team in Saudi Arabia,” Patel explains. This year, the company has Umrah products that can also be combined with international holiday destinations. “We have groups for Turkey with Umrah, Dubai with Umrah, Jerusalem, Baghdad, and many more. Our large distribution capabilities and pre-purchased inventories guarantee the best deals,” shares Patel.