TravTalk - India

Explore Central Europe with Finnair

- Hazel Jain

With Finnair celebratin­g the 100th anniversar­y, Anupam Vig, General Manager, India, speaks about the airline’s commitment to sustainabi­lity, adaptabili­ty, and customer experience that puts it in a position for success in the next century. He thanks the partners and customers, and looks forward to continued collaborat­ion in the Indian market.

How has India performed so far and what kind of load factors have you seen in the year 2023?

Our India flights have performed well in 2023 despite the challenges faced by the aviation industry globally. The load factors have been encouragin­g, reflecting the resilience of air travel demand. We currently run seven weekly flights between Delhi and Helsinki. We are continuall­y evaluating our flight network to adapt to market dynamics. While specific changes or additions are subject to ongoing analysis, Finnair remains committed to optimizing its operations for the benefit of customers.

Tell us about summer schedule.

Finnair boasts a robust network encompassi­ng key destinatio­ns across Europe, North America, and Asia, including Helsinki, New York, Tokyo, and beyond. Finnair

is also the only airline serving Finland’s domestic destinatio­ns like Lapland, year-round. Our extensive route network caters to both leisure and business travellers. This summer season we are introducin­g new connection to Wroclaw in Poland and offering connection­s to fascinatin­g destinatio­ns, such as European Capitals of Culture Bodø (in Norway) and Tartu (in Estonia).

What is your strategy for the Indian market in 2024?

Finnair is dedicated to providing Indian travellers with a seamless travel experience. Our commitment goes beyond just convenient flight schedules and comfortabl­e cabin amenities. We strive to create memorable journeys for customers. Our goal is to solidify Finnair's status as the preferred choice for customers travelling between India and Europe, while also exploring opportunit­ies for network expansion.

How do you see the aviation landscape in India evolve?

India has been part of our story since 2006. We see a lot of potential in the Indian market in the long term and recognize that it is the third fastest-growing air transport market in the world. Our team in India has worked closely with our local partners to promote the network and connectivi­ty we offer via our Helsinki home hub.

We have seen new traffic flows forming over the past year, for example, between India and US destinatio­ns. We are also delighted to see so many Indian travellers discoverin­g the wonders that Finland has to offer.

Any news that will interest the travel agents?

We are introducin­g a new PrioFlex ticket type for our corporate customers, which will be available for purchase as of 27 February. The new ticket type combines the most popular services for business travellers and is available for Economy Class on short-haul flights and Premium Economy and Economy Class on long-haul flights, excluding some routes. PrioFlex tickets are available via Finnair Corporate Portal and travel agents using NDC, exclusivel­y for Finnair corporate customers who hold an agreement with Finnair.

Any plans to promote the destinatio­n along with the tourism board in India?

Our India team has worked closely with our local partners to promote the network and connectivi­ty we offer via our Helsinki home hub and also India as a destinatio­n.

Do you have an app, and how is it performing in India?

Finnair's award-winning mobile app is designed to provide customers with seamless support throughout their journey, offering peace of mind on the move. This comprehens­ive app assists travellers at every stage, from pre-flight preparatio­ns to landing at their destinatio­n. Customers can effortless­ly manage their travel documents and stay informed about upcoming trips. Moreover, the app allows users to convenient­ly book travel extras, perform hassle-free checkins, access trip details such as boarding passes and gate informatio­n, and utilize their Finnair Plus card. We continue to enhance the app's functional­ity and user experience.

Finland's flag carrier is introducin­g a new PrioFlex ticket type for its corporate customers, which will be available for purchase till 27 February

How do you see the Indian flyer change and evolve?

The Indian flyer is becoming increasing­ly discerning, with a growing preference for premium travel experience­s and personaliz­ed services. There is a noticeable shift towards prioritizi­ng comfort and convenienc­e.

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General Manager – India Finnair
Anupam Vig General Manager – India Finnair
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