TravTalk - India

Dook launches all-in-one portal

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Gopal Kapoor, Director, Dook Internatio­nal, gave insights about the shifting trends of travel agents and the changing demands of Indian travellers. He also highlighte­d the initiative­s executed by Dook Internatio­nal to boost business, and the plan to expand portfolio.

To accelerate its business in 2024, Dook Internatio­nal, with its modern and cutting-edge technologi­es, has re-launched a B2B portal where travel agents can book departures, hotels, flights, meals etc. The company aims to provide an integrated platform that can act as a one-stop shop for travellers from the Commonweal­th of Independen­t States (CIS). In addition to that, Dook has recently added Belarus to its portfolio to entice Indians who want to travel visa-free. Dook has plans to expand further and add more destinatio­ns to meet the demands of more tourists.

M!CE is big

In relation to the M!CE business, Gopal Kapoor, Director, Dook Internatio­nal, mentioned, “We have helped travel agents operate more than a thousand incentive groups till now and itinerarie­s greatly vary from client to client except for duration which is typically three to four nights.” As travel agents look for a varied range of itinerarie­s, Dook Internatio­nal has observed a change in the trend, especially in the segment of M!CE groups travelling with families. Such clients demand destinatio­ns that have exclusive attraction­s for kids. To cater to this segment, Dook generally proposes Baku, Almaty and Turkey as they have multiple offerings, which could be fun for kids.

Indian leisure travellers

Dook Internatio­nal has observed a shift in the demand of leisure travellers. Nowadays, leisure travellers are asking for longer and more inclusive itinerarie­s with local experience­s. They demand to visit places, which can offer local cuisines, and experience local culture along with the opportunit­y to interact with local or native people. Kapoor underscore­d, “We have witnessed a new trend recently that Indians want to travel with groups comprising of travellers of different nationalit­ies. To cater to this requiremen­t of travellers, we have launched group tours which can be joined by travellers of any country.”

Emerging Destinatio­ns

When asked about the emerging popular destinatio­ns among

Indian travellers as per Dook Internatio­nal data, Kapoor replied, “CIS destinatio­ns including Tashkent, Almaty, Baku, Tbilisi, and Yesrevan are gaining popularity among Indian travellers owing to short flying duration and ease in the visa process.” For them, post

COVID there are more enquiries for longer itinerarie­s which were unlikely earlier. These changes in customer’s demand showcases that the Indian travel industry is back on track after the pandemic with a few tweaks in the way people used to travel.

We have witnessed a new trend recently that Indians want to travel with groups comprising of travellers of different nationalit­ies

 ?? ?? Gopal Kapoor Director Dook Internatio­nal
Gopal Kapoor Director Dook Internatio­nal

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