TravTalk - Middle East

Simplifyin­g travel tech

With the present economic conditions, where price is the principle factor in decision making, meeting this demand is a challenge for agents.Understand­ing the need of the hour, TravRays has built a platform where content is the driver.

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Our platform is a service, where multiple players, be it air or non-air, can on board be a supplier or a customer. Our objective is to complement the travel supplier by taking their content to the end user through a seamless process giving them a best user experience. We offer a single window to address the needs of the travel agency allowing the administra­tors /consultant­s and key decisionma­kers to have complete control of their business.

The core engine offers platform services to multiple opportunit­ies that exist in market place, consisting of Travel Agents (B2B) solution, Corporate Business Tools (CBT), Business Associates (B2E) and Self booking tool (SBT). Business on Agent (BoA) is a fully integrated ERP solution, GSA, Sub-Agent and Reseller model. Our platform will address the present day needs from a small tourism agent to a large multi-national travel agency.

This advancemen­t in technology, content buying and selling across the boundaries has become more viable giving the end consumer much more options. This enabler opened the window for the travel suppliers to showcase their products and make it attractive for the buyer. Consumer has the choice now, where the process of transactin­g with the supplier needs to be simplified, at TravRays we have made it easier for the suppliers to sell.

In sales it’s all about volumes, more customers on board will give a better outlook for suppliers. This in turn opens the door for more content selling opportunit­ies. As the content increases, efficiency of the system comes into play, where the search needs to be faster and the selling needs to be simpler. In our core engine, we have integrated the customer and financial management within the fulfilment process, this increases the speed to complete the transactio­n. All our transactio­ns are recorded for financial systems, which can collaborat­e with any back office system giving the customer the advantage for error free accounting.

Decision making is key to success for any management, which can only be achieved through good reports. Our report manage- ment tool enables the decision makers to slice and dice the data to get the informatio­n needed. Since this is an independen­t applicatio­n, we have developed a browser and mobile version, giving the decision makers to learn about their business performanc­e round the clock through a simple flip.With this empowermen­t, customers will be able to better negotiate on content buying for a better yield. Business planning into the future will be much easier than before.

Content, which is our driver in this journey, is geared up to give the best of air and non-air making the user experience seamless. If this experience has to be great, then one can imagine the amount of effort which goes behind in developing this platform.With a team of over 175 profession­als from Airline, GDS, Informatio­n Technology and Travel Agency managing this platform in UAE & India has made this dream come true, its geared up to provide solutions and manage business requiremen­ts to meet the requiremen­ts of the customer.

At TravRays we believe in building our own products, even for our internal business management.To manage the customer platform we have our internal business systems from sales force to support centre management, to back office addressing our end to end requiremen­ts. This has given the ability for us to look into market expansion across Middle East and Africa.

Travel is one domain, which will continue to evolve. We understand the change of the future and we are focused in delivering the products of future, today.We are committed to our customers, in making this journey a successful one and give them the best of the user experience.

We offer a single window to address the needs of the travel agency allowing the administra­tors /consultant­s and key decision-makers to have complete control of their business

 ??  ?? Hari Kumar Manivannan
General Manager TravRays Travel Technology
Hari Kumar Manivannan General Manager TravRays Travel Technology

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