YAS ISLAND welcomes back international visitors
What are the new strategies to welcome guests back? Our strategy for Q4 of 2021 and 2022 is to welcome new and returning tourists to Yas Island. Borders have reopened, and Abu Dhabi declared in September 2021 that tourists will no longer be required to quarantine, allowing them to experience all that Yas Island has to offer from the minute they arrive. Our focus remains firmly on exhibiting everything that Yas Island has to offer, and we cannot wait to welcome back visitors from all over the world, particularly from our major markets of the GCC, India, Russia, the U.K., and Germany. In the recent year, Yas Island has welcomed a slew of new attractions and hotels, including Hilton Yas Our strategy for Q4 2021 &
2022 is to welcome new and returning tourists as the borders reopen, and Abu Dhabi declared in September 2021 that they will no longer be required to quarantine Bay, which opened in February 2021 as the island’s first 5-star beach resort with theme park access. The Waterfront, where Hilton Abu Dhabi Yas Island is located, The Residences, and Yas Creative Hub are all part of Miral’s AED 4 billion investment in the overall AED 12 billion masterplan of Yas Bay, which will feature three distinct areas spanning 14 million sq. ft. – The Waterfront, where Hilton Abu Dhabi Yas Island is located, and The Residences. Aldar Investment recently announced a redevelopment plan for Yas Mall worth AED 500 million (US$ 136 million) to strengthen its position as the focal point of Yas Island, Abu Dhabi’s residential and leisure destination, and to futureproof this key asset at the heart of Yas Island and its many world-class attractions, attracting more local and international visitors. The redevelopment will increase the mall’s F&B offerings by 40 per cent, adding new brands, a new food hall, and outdoor terraces, while the revamped Town Square will provide an alfresco dining experience. Following a US$ 112 million investment, Yas Island will also be home to WB Hotel in November 2021, making it the world’s first Warner Bros hotel. Throughout the year and into 2022, a number of live events will take place. What are the safety protocols? Yas Island has been ensuring tourists and residents of their safety and well-being during their stay since the onset of the global pandemic. Yas Island has introduced a number of initiatives, including the wellreceived ‘Yas Wellness Programme,’ which provides guests with direct access to a team of Yas Wellness Ambassadors who can answer questions on the island’s health and safety measures. This has been paired with the #TogetherAtYas digital portal, which serves as a one-stop shop for all of the responsible and entertaining activities available. Moreover, in support of Abu Dhabi’s