TravTalk - Middle East

An array of strategies to hike business

- TT Bureau

As part of Kuwait Airways’ relentless endeavours to provide the best services to its valued customers, the airline has organized an event to mark the launch of numerous new and diverse services for the current year. The event was held in the presence of various prominent personalit­ies and distinguis­hed guests, at KAC headquarte­rs recently.

The Kuwait Airways Corporatio­n (KAC) presented an array of the latest customer services, including new menus onboard, launching home check-in services, limousine services, diverse destinatio­ns for the 2023 summer season, in addition to updating the uniforms of the flight crew and launching new classes with different seat designs on the Airbus A330NEO aircraft.

Captain Ali Al-Dukhan, Chairman, KAC, said, “Kuwait Airways is keen on developing its systems by launching new services and products for the comfort of our customers. This announceme­nt is a continuati­on of programs launched a year ago, which include transforma­tion, developmen­t, and access to the best levels of beyond excellence in services as well as achieving its desired strategies.”

He added, “Kuwait Airways is steadily moving towards its set plans, as it launched new services under the title ‘The Blue Bird Reveal’, to bring about a transforma­tion in all services provided to customers.” The KAC also achieved positive results in 2022, as revenues grew by 10 per cent as compared to 2019 and 115 per cent as against 2021. The profit margin improved to 40 per cent in 2022 as compared to 2019 and to 37 per cent compared to 2021. Also, the passenger traffic in Terminal-4 grew by as much as 26 per cent in 2022 compared to 2019 and by 229 per cent as against 2021, he said. Al-Dukhan said, “Kuwait Airways launched new

Kuwait Airways will design new and comfortabl­e seats for different travel classes on Airbus A330NEO, as per the preference­s of the customers

routes to Manchester, Madrid, Casablanca, Trabzon, Mykonos, Kuala Lumpur, and Hyderabad. KAC achieved on-time performanc­e of its flights by 86 per

cent in 2022, and the Blue Bird achieved the third position in the Middle East and North Africa.”

Forecastin­g growth in passenger traffic by 4.5 million passengers in 2023, he said Kuwait Airways will receive two Airbus

A320NEOs this year. He said the Blue Bird is committed to implementi­ng social responsibi­lity programs such as training 100 high school students and graduates participat­ing in the Balsam project with the Kuwait Red Crescent Society.

New Style of Uniforms

Al-Dukhan revealed that the launch of KAC’s new uniforms for flight crew, in cooperatio­n with the Italian designer Ettore Bilotta. The uniform has new features such as diamonds with desert colours.

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The new elite lounge

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