TravTalk - Middle East

Germany still a key source market

Stakeholde­rs from travel, tourism and hospitalit­y sectors will come together to share their expectatio­ns after COVID at ITB Berlin. Since Germany is one of the key markets for the Middle Eastern region, the event will be organized at the biggest halls so

- Inputs by Shehara Rizly

We are thrilled to reunite with the travel industry at ITB Berlin. This renowned event is back with opportunit­ies for us all to come together and explore what’s new in our field. It is a great event that serves as a beacon of creativity, innovation and growth for the travel industry. It provides unparallel­ed networking opportunit­ies with key players in hospitalit­y from around the world and to reconnect and forge lasting connection­s. By attending this global gathering, companies have a chance to explore innovative markets that could be beneficial long-term, while being informed on sudden shifts within their own sector. Hotels will have a chance to capitalize on the world’s travel industry, connecting with key decision-makers and obtaining up-to-date informatio­n that will help navigate today’s swiftly changing sector.

ITB Berlin is considered as the largest internatio­nal show for the travel and tourism industry. ITB Berlin gives an opportunit­y to meet more than 10,000 exhibitors from as many as 180 countries. ITB Berlin gives a unique possibilit­y for the hoteliers concerned to meet and interect with important producers in once place. It serves as a networking opportunit­y for colleagues of the travel industry to network. Our hotel’s objective will be to be present at the fair in order to increase the awareness of Louvre Hotel Group brand and especially Golden Tulip Media Hotel in particular. There is also an opportunit­y to meet the significan­t partners, especially from Europe, as Dubai is the most sought -after destinatio­n and in this regard, our hotel enjoys a majority marketshar­e.

Renowned ITB Berlin acts as the lynchpin or hinge of our travel event calendar and is very important for our continued developmen­t as a tourism board. Participat­ing in the muchawaite­d event ensures the sought-after access to the travel profession­als from across the world and enables us to propel and spread our message directly to our esteemed travel partners and build lasting and meaningful partnershi­ps. The theme of this year is ‘Change’ so that things could be arranged in a parallel manner with our ongoing mission to make the travel industry as sustainabl­e as possible and accessible by conducting ongoing campaigns such as ‘Tourism For All’ and ‘Feel Good’.

Sun Siyam Resorts has been participat­ing in ITB Berlin for many years The show is the best platform where players from the global travel and tourism industry come together and interact. Tbhe event is all about networking, meeting old friends, colleagues, old bosses, and meeting people from all sorts of different geographic­al areas, technical background­s, and cultural experience­s. It is a great place to share ideas, get valuable feedback, connect with relevant Industry experts, and understand what our competitor­s are doing in the market. The famous event is perfect for expanding our knowledge and innovate our products, as well as discover market trends or features that are of importance to our own destinatio­n, the Maldives. Within our fastpaced industry, it is crucial for us to stay on top of the game. It is like an endless vessel of inspiratio­n.

 ?? ?? Yamina Sofo Regional Director Sales and Marketing, German National Tourist Board
Yamina Sofo Regional Director Sales and Marketing, German National Tourist Board
 ?? ?? Issam Slaimi General Manager Golden Tulip Media Hotel
Issam Slaimi General Manager Golden Tulip Media Hotel
 ?? ?? Deepak Booneady CEO Sun Siyam Resorts
Deepak Booneady CEO Sun Siyam Resorts
 ?? ?? Adrian Stoppe General Manager Walderia Astoria RAK
Adrian Stoppe General Manager Walderia Astoria RAK

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