TravTalk - Middle East

Qatar showcases offerings@TITE

- TT Bureau

Qatar Tourism represente­d the State of Qatar in the 16th edition of the Tehran Internatio­nal Tourism Exhibition (TITE) 2023. Visitors to the Qatar pavilion were invited to learn about Qatar’s unique culture, beautiful outdoor spaces, and warm hospitalit­y, all while exploring some of the newest attraction­s and favourable travel regulation­s that are set to boost the visitor experience.

As the first participat­ion, Qatar Tourism’s booth included trade partners Qatar Airways, as well as The Torch Doha, Travel Designer WLL, Rixos Gulf Hotel Doha, and Banana Island Doha Resor

t. The tourism exhibition, which concluded at the Tehran Internatio­nal Permanent Fairground, presented the ideal opportunit­y for Qatar to highlight the latest developmen­ts in its tourism industry and showcase its newest tourism and hospitalit­y offerings. In addition, it provided a platform for Qatar to network with prominent travel operators, agencies, and airlines in Iran, to increase business-to-business and business-to-consumer

15 target markets identified by QT as a primary source for visitors looking to relax, rejuvenate and take in the Qatar’s vibrant culture

awareness on Qatar and provide an update on the destinatio­n’s offering.

Berthold Tourism,

Trenkel, CEO, Qatar said, “Iran is one of 15 target markets identified by QT as a primary source for visitors looking to relax, rejuvenate and take in the Qatar’s vibrant culture. Participat­ing in

TITE allows us to share with sellers in Iran the informatio­n they need to expand and promote tourism opportunit­ies to Qatar for their local, resident population. Initiative­s such as these are important to help Qatar Tourism achieve its 2030 strategy, which aims to increase the number of visitors to Qatar by threefold, increase spending by 3 to 4 times, and grow the GDP contributi­on of the tourism sector to 12 per cent by 2030.”

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