Cod­ing Dis­play with Io(D)T

The use of In­ter­net of Dis­play Things in re­tail en­vi­ron­ments

VMRD - - Contents -

TheIn­ter­netofThings(IoT)isanet­work of phys­i­cal things em­bed­ded with sen­sors which com­mu­ni­cate through data with the phys­i­cal world around achieved with a com­bi­na­tion of soft­wares, RFID, Bea­cons etc. By 2020 it is es­ti­mated that num­ber of IoT con­nected things will in­crease 30 times (Gart­ner sur­vey). IoT is fore­casted to im­pact re­tail busi­nesses world­wide be­tween $410 bil­lion to $1.2 tril­lion an­nu­ally (McKin­sey re­port). The in­vest­ment in IoT by re­tail­ers would also be about $2.5 bil­lion in the next five years (Ju­niper Re­search,).

Mean­while, to­day re­tail in­no­va­tions are be­ing driven by engi­neers, pro­gram­mers and sci­en­tists who are silently work­ing over­time on IoT en­gines which con­sumers are slow­ing get­ting to ex­pe­ri­ence. If you have ex­pe­ri­enced a self-check­out sta­tions, RFID em­bed­ded ta­ble or an In­ter­ac­tive on­line kiosk, then you are also now part of the IoT ecosys­tem! Soon to get pop­u­lar is the sci­ence of con­nected ‘Dis­play’ in store en­vi­ron­ments us­ing IoT tech­nolo­gies, which I like to call as Io(D)T.

This is in­flu­enc­ing dis­rup­tive in­no­va­tions in the do­main of Man­nequins & Props, Fix­tures, Light­ing and Wall Sur­faces. Let’s take a quick snap­shot of the de­vel­op­ments cur­rently be­ing de­ployed in the mar­ket.

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