Santa rocks at Selfridges
Selfridges brings their own interpretation of rock-and-roll drama through the window display and in-store VM. Each window is either a stage or a glimpse into the backstage frivolity of Santa on tour, while Rock Santa performance stages are made up of glittering backdrops and neon lights. Selfridges London’s biggest triple-sided window at the corner of Oxford Street and Orchard Street has a giant cascading and spiralling piano, complete with a Rock ‘n’ Roll Mrs Claus rotating on a golden circular platform. The overarching colour palette explores greens, reds, metallics and glossy black, rich velvets, high-shine sequins, glitter, and mirrored surfaces, while a star motif is used widely across the visual merchandising displays in-store and online at Selfridges.com.