‘‘The enterprise...’ mobility market is likely to be $1 bn by 2015’
Please give an overview of Nokia’s enterprise solutions and services.
From a handset point of view, our business smartphones are powerful mobile offices, providing industry leading productivity solutions for professionals with business grade security solutions and full multimedia experience.
Our handsets feature partner solutions from both Microsoft (Exchange Activesync) and IBM (Lotus Notes Traveler), giving business professionals’ easy, secure, and real-time access.
Most recently, Nokia also announced updates to its Symbian Belle operating system that turn the latest range of smartphones into a mobile office for any business.
From an enterprise solutions perspective, Nokia has also created customizable services—
Nokia Tej is a mobile order management service that lets organizations place orders and access order related information via their Nokia handset or computer for SMBS and large enterprises.
With Nokia Tej, companies can provide their business partners relevant information anywhere, anytime—without investing in expensive and cumbersome IT systems. Since its launch over 100 SMBS, including Cavinkare and Effort Logistics, have subscribed to this service.
3RDEYE is a traffic management solution for the Gurgaon traffic police. The software ‘ Tselina’ runs on the Nokia E5 and allows traffic marshals to capture photo evidence of the traffic violation including vehicle with the surroundings, license plate, and the driver’s face if possible. The project was launched in partnership with Millennium City Welfare Society and Denave.
What is the total mobility market in India? Who are your mobility customers?
According to ‘ The Enterprise Mobility Study-indian Market Analysis’ by management consulting company Zinnov, India’s rapidly evolving enterprise mobility (EMM) market is likely to be $1 bn by mid-2015.
Some of the large enterprises which use business mobility solutions from Nokia include—itc, Indian Oil, GMR, Onmobile, Asian Paints, Havells, Usha International, Max New York Life, Britannia, Subros, Mahindra Satyam, and Accenture.
What is the percentage of Nokia’s enterprise solutions business in the overall Nokia’s India business?
While as a company policy, we would not be able to provide you with specific numbers, our smartphone strategy aims at making the smartphone experience, platform, and products available to consumers at newer price points.