‘Air­tel chose us for their pan-in­dia cus­tomer ex­pe­ri­ence man­age­ment’


Rev­enue Per­for­mance in FY 2011-12 Thanks to some land­mark deals, Nokia Siemens Net­works (NSN) has been able to sus­tain its mar­ket lead­er­ship in FY12. In fact, the per­for­mance has been al­most at par with last year’s fig­ures. In a first-of-its-kind im­ple­men­ta­tion in In­dia to en­rich data ser­vices ex­pe­ri­ence, we were cho­sen by Bharti air­tel for panIn­dia de­ploy­ment of our Cus­tomer Ex­pe­ri­ence Man­age­ment (CEM) plat­form. Five op­er­a­tors have also se­lected in­tel­li­gent mo­bile packet core so­lu­tion, as a re­sult our net­works now carry data traf­fic from all 22 cir­cles in In­dia serv­ing 300 mn sub­scribers. In an­other feat, Bharti air­tel also se­lected us to build and op­er­ate TD-LTE net­work in Ma­ha­rash­tra.

Can­cel­la­tion of Li­censes

Our busi­ness fo­cus lies on main­tain­ing long-term com­pet­i­tive­ness and im­prov­ing prof­itabil­ity. Hence, our se­lec­tive busi­ness de­ci­sions are based on gen­er­at­ing op­ti­mal re­peat busi­nesses with our long­stand­ing cus­tomers. So the im­pact of can­cel­la­tion had an over­all neg­li­gi­ble im­pact on our rev­enues.

3G Equip­ment De­ploy­ment

We emerged as the leading 3G mo­bile in­fra­struc­ture and ser­vices ven­dor in In­dia with 30% mar­ket share. We are 3G part­ners for Air­cel, Bharti air­tel, Idea Cel­lu­lar, Tata Teleser­vices, and Voda­fone.

Man­aged Ser­vices Per­for­mance

To­day, we have more than 360 man­aged ser­vices con­tracts with glob­ally180 op­er­a­tors serv­ing close to 700 mn sub­scribers. We bring the ben­e­fits of global scale, best prac­tices, and in­no­va­tion to op­er­a­tors in In­dia. Op­er­a­tors are look­ing for a sin­gle man­aged ser­vices part­ner with multi-ven­dor ca­pa­bil­i­ties. And NSN meets all the re­quire­ments per­fectly. In the past year, we have re­newed prac­ti­cally all our man­aged ser­vices con­tracts that were up for re­newal. Apart from oth­ers, the ones that we have pub­li­cally an­nounced in­clude con­tract ex­ten­sion with Bharti air­tel for an­other 5 years in 8 cir­cles of the coun­try. In ad­di­tion, we also bagged deals for sev­eral green­field and other net­work ex­pan­sions by cus­tomers.

CPE Fo­cus

With Mo­torola’s ac­qui­si­tion, NSN now has a full-fledged data de­vice busi­ness sup­port­ing LTE. We have a wide range of de­vices in the form of USB adapters, mo­bile hotspot routers, and out­door modems. We will be pro­vid­ing our de­vices to Bharti air­tel for their TD-LTE net­work in Ma­ha­rash­tra.

New Ar­eas

In In­dia, we are clearly fo­cused on of­fer­ing soft­ware so­lu­tions, so one may wit­ness more CEM de­ploy­ments by op­er­a­tors. Along­side CEM, we are ag­gres­sively pur­su­ing TD-LTE part­ner­ships with BWA li­cense win­ners and ex­plor­ing op­por­tu­ni­ties in trans­port seg­ments.

—San­deep Giro­tra head, Nokia Siemens Net­works, In­dia

154 | VOICE&DATA | JUNE 2012 | voicen­data.com | A Cy­ber­Me­dia Pub­li­ca­tion

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