AU­DIO-VIDEO CON­FER­ENC­ING

The New Real

Voice&Data - - CONTENTS -

The.rise.in.en­ter­prise.mo­bil­ity,.pen­e­tra­tion. of.smart.de­vices,.and.pro­lif­er­a­tion.of.3G. has.pre­sented.a.new.di­men­sion.for.AV. con­fer­enc­ing..

From the early days of not-so-rich, plain vanilla seg­ment, the au­dio-video con­fer­enc­ing seg­ment mar­ket to­day has grabbed its place as one of the most cash rich seg­ments of the tele­com in­dus­try. A tes­ta­ment to this is its last year’s per­for­mance.

This year too VOICE&DATA made some re­vi­sions in last year’s fig­ures to came up with the con­sol­i­dated growth and the top grossers of the seg­ment. Ac­cord­ing to VOICE&DATA es­ti­mates, the au­dio video con­fer­enc­ing in­dus­try grew by 16% to reg­is­ter ` 391 crore in FY 2011-12 com­pared to ` 337 crore in FY 2010-11.

Mak­ing it to the top was Poly­com. The com­pany made quite a few an­nounce­ments in the fis­cal like Real­p­res­ence Mo­bile, the first en­ter­prise HD video soft­ware so­lu­tion for tablets, high-qual­ity vis­ual com­mu­ni­ca­tions so­lu­tions en­abling ease-of-use and ad­her­ing to best-of-breed open stan­dards, which al­lows it to part­ner with the Poly­com Open Col­lab­o­ra­tion Net­work Part­ners (POCN) such as Mi­crosoft, IBM, HP, Avaya, Ju­niper, Broad­soft, McAfee, and Siemens and the launch of Poly­com Real­P­res­ence cloud. The com­pany’s Real­P­res­ence plat­form is be­ing used by air­tel to de­liver VaaS so­lu­tions to SMBs and en­ter­prises through­out In­dia.

The com­pany kept on fo­cus­ing on mo­bil­ity, en­ter­prises, and small-medium busi­nesses. The com­pany also fo­cused on flex­i­bil­ity and brought out prod­ucts that were of open stan­dards and in­ter­op­er­a­ble—this added to the port­fo­lio of the prod­ucts.

Fol­low­ing Poly­com was Cisco. The com­pany has main­tained its ex­ten­sive de­ploy­ments in ITIITeS, BFSI, man­u­fac­tur­ing,

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