3G Coverage in India

Airtel

Aircel

BSNL

Idea

MTNL

RCom

STel

TTSL

Vodafone Delhi, Mumbai, AP, Karnataka, Tamil Nadu, UP(W), Rajasthan, WB, HP,Bihar, Assam NE,J&K AP, Kartanaka, Kolkatta , Kerela,Punjab, UP(E), WB, Bihar,Orissa, Assam, NE, J&K Pan India sans Delhi and Mumbai Mahatrastra, Gujarat, AP, Kerela, Punjab, Haryana, UP(E),UP (W), MP, HP, J&K Delhi, Mumbai Delhi, Mumbai, Kolkatta, Punjab, Rajasthan, MP, WB, HP, Bihar, Orissa, Assam,NE, J&K

HP, Bihar, Orissa, Mahatrastra, Gujarat, Karnataka, Kerela, Punjab, Haryana, UP(E), UP(W), MP Delhi, Mumbai, Maharastra, Gujarat, TN, Kolkatta, Haryana, UP(E), West Bengal framework, allowing members of the ecosystem to process payment instructions seamlessly and cost efficiently.

To encourage airtel users to use data services on their mobile phones, the company in the last quarter offered free access to Twitter for a period of 3 months. Small steps, like this, helped the largest telco in retaining its existing customers when MNP started taking a toll on its subscriber churn.

Vodafone India, by the end of March 2012, added close to 16 mn new subscribers reaching a total of 150 mn figure, growing at 11.8%. It became the third player to touch the 150 mn subscriber mark after Bharti airtel and RCom. The company’s service revenue grew by 19.5%, driven by an 11.8% increase in the customer base, strong growth in incoming and outgoing voice minutes, and 51.3% growth in data revenue.

3G services were available to Vodafone customers in 860 towns and cities across 20 circles as of March 31, 2012. The

3,000 towns

2 cities

333 towns Service not

started

62 cities

860 towns growth also came from mobile operators starting to charge for SMS termination during the second quarter of the 2012 financial year.

As of March 31, 2012, the customer base had increased to 150.5 mn, with data customers totaling 35.4 mn, a y-o-y increase of 81.5%. This was driven by an increase in data-enabled handsets and the impact of successful marketing campaigns.

Philst the market remains highly competitive, the effective rate per minute remained broadly stable during the year, with promotional offers offsetting headline price increases. The company had 1.3 mn 3G customers by the end of the last fiscal.

The company also increased its mcommerce presence in the country and launched m-pesa in Rajasthan and is planning to make it a pan-India service in this fiscal and would launch services in phases.

In a significant move, On July 1, 2011, Vodafone Group and the Nssar group agreed the terms under which the Nssar group would dispose of its entire interest in Vodafone India (VIL). Further, the parties agreed that all outstanding claims between them were terminated, and that all future claims be renounced.

The parties also agreed to cooperate fully in seeking all regulatory approvals necessary for the completion of the transactions and the Nssar group relinquished all of their board seats in VIL.

Under the terms of the agreements, Nssar Communications and Nssar Com, sold their entire 22% shareholdings in VIL to Vodafone Group taking Vodafone Group’s direct shareholding to 64.4%. The total cash outflow from Vodafone Group was $4.2 bn (£2.6 bn), comprised of a net payment of $3.3 bn (£2.0 bn) after withholding tax of $0.9 bn (£0.6 bn).

The transfer of these shares to Vodafone Group was completed in 2 tranches on June 1, 2011, and July 1, 2011. Under a separate agreement, NTHL Communications Holdings sold its 11% shareholding in VIL in 2 equal tranches to Piramal Healthcare, completing in August 2011 and February 2012.

The next big player in the Indian mobile space RCom also crossed the 150 mn subscriber mark during last year from 135 mn in 2010. Running almost at the same pace as other big GSM players, the Ambani group owned firm added close to 3 mn 3G subscribers during this