Voice&Data

‘Our steady growth is attributab­le to our innovative solutions’

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Trai recommenda­tions on Spectrum

The final decision on this matter are in the process of being taken and the implicatio­ns can only truly be understood after it happens and the government comes out with the final announceme­nts.

Mobile Money Mevelopmen­t

Pe are working closely with partners to put together attractive and lifestyle-enhancing models for our customers on various value-added service streams. Also, our partnershi­p with NTT MOCOMO, the world leader in telecom technology creation, stands us in good stead as we launch relevant and differenti­ated products in the Indian market.

3G Performanc­e

Tata Teleservic­es was the first private sector operator to launch 3G services in India, in November 2010, and we are pleased with the response so far—especially as we see healthy growth numbers. Our 3G services are available across all the 9 circles where we won the license to do so. Pe have covered 51% of Indian towns with a population of over a million, and 60% of towns with over half-a-million people.

Pe expect a siYable proportion of our data customers to adopt 3G in the ongoing fiscal year and our endeavor is to expand our 3G reach manifold. Going forward, one will see TTL offering some path-breaking products and services on the 3G front, products that will simplify and enrich lives.

Non-voice Contributi­on

Non-voice services accounts for between 11-12% of the average mobile operator’s revenue, TTL has always enjoyed a far greater revenue share in this space. There is an increased transforma­tion of business models in India with an aggressive focus on value-added services—this saw the VAS market, including messaging, mobile internet, social networking, and mobile payments gallop beyond expectatio­ns.

Our strategy is to continue to launch innovative, useful and affordable value-added services for our customers, more so as we develop a keener understand­ing of their variegated need for fast-paced communicat­ion.

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