m-Payments
Paychamp, a mobile payment service provided by ACL Mobile, has partnered with more than 150 app developers and online businesses. As a mobile payment solution, it allows app developers and other digital businesses to monetize their users via mobile operator billing either through their postpaid mobile bill or pre-paid airtime.
Paychamp has associated with various players in the online and digital space like Quikr, Dainik Jagran, India Today, Fever 104 FM, iProf, Zing Club, Spice Digital and many more. By expanding its payment options, the mobile payment solution provider has helped these clients in increasing their customer base and reach out to the banked and unbanked customers.
Commenting on the partnership, Sanjay Krishna Goyal, Founder and CEO, ACL Mobile, said, “With an upsurge in the smartphone penetration and data usage in India, the app economy in the country is panning out to grow at an exponential rate. However, users are not willing to make micro transactions using their credit cards, debit cards and net banking for various reasons. Our product counteracts the situation and facilitates low-value purchases, ranging from Rs 1 to Rs 500 for web, WAP and in-app medium. It is a simple click-through payment process which is extremely easy, safe and convenient.”
Paychamp indicates that the company provides online businesses and app developers the ability to reach out to consumers on mobile data, which is larger than any other payment solution. It connects merchants with five of the leading mobile operators’ viz. Airtel, Idea, Vodafone, BSNL and Tata for Pan India coverage. Paychamp also connects merchants with users in over 80 countries across the globe through its partner networks. Furthermore, its data analytic tools can provide insights about user behavior and helps merchants in identifying where to grow their businesses.
“Operator billing is a very powerful way to monetize digital content, especially in India. Every app developer in India should consider leveraging this tool to make additional revenue for themselves,” added Goyal.