School bus tracking app AppAlert raises $900 mn seed funding

US-based AppAlert has raised $900 million in its seed round of funding, led by Narinder Singh, a US-based serial investor. The company’s Indian subsidiary, AppAlert Online Services, has launched a cloud, mobile only, real-time school bus tracking system. This app helps parents as well as the school management know the precise location of children when they are on the school bus.

The funding secured will be deployed to build and enhance the core application and to expand its service offerings in markets of Singapore, Indonesia, Philippines and Australia. AppAlert has kicked off trials at more than 20+ schools in NCR and Mumbai encompassing 15,000 children.

The app provides real time information to school authorities and parent alike, as to the whereabouts of the school bus en-route. In the event of an accident or breakdown, help can reach the school bus with immediacy, explained AppAlert.