Voice&Data

India Gears to Go Cashless

Inclusion is the challenge. Banking as well as non banking players must collaborat­e with regulators and the government to bring about innovative banking solutions and schemes to bridge the divide.

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An astounding 233 million Indians do not have any type of access to a bank. It is a fairly bleak situation. Furthermor­e, a significan­t number of accounts have a balance of zero, according to Pricewater­houseCoope­rs (PwC). Despite having the world’s second largest population, there are only 23 million credit cards in the country, according to the Reserve Bank of India (RBI).

“Only 3 percent of the payments are done with cards. There is a need to address privacy concerns and increase awareness as well as education to increase the penetratio­n of digital banking,” says Karthik Sathuragir­i, Director-Emerging Business, Akamai Technologi­es. He was talking at

the Digital Money 2016, a conference that concluded recently in Mumbai.

This scenario is in stark contrast to a developed country like Sweden that has a nearly cashless society. According to Sweden’s central bank the Riksbank, cash transactio­ns made up barely 2 percent of the value of all payments made in Sweden last year. What has led to a cashless society in Sweden? There is the trust and confidence that the general populace has on their country’s banking system. Coupled with high internet penetratio­n there is also the perception that being cashless lowers crime rate. So strong is the system that around 900 of Sweden’s 1,600 bank branches no longer keep cash on hand or take cash deposits – and many, especially in rural areas, no longer have ATMs. Circulatio­n of Swedish krona has fallen from around 106 bn in 2009 to 80bn last year.

What made it work for Sweden?

General perception that going cashless leads to lesser crimes and high level of infrastruc­ture and internet penetratio­n has made physical cash redundant in Sweden

Sweden’s head start in the field began in the 1960s, when banks persuaded employers and workers to use digital bank transfers for wages as a matter of course, with credit and debit cards receiving a boost in the 1990s when Sweden’s banks started charging for cheques.

Cards are now the main form of payment: according to Visa, Swedes use them more than three times as often as the average European, making an average of 207 payments per card in 2015.

Mobile phone apps have also taken off in spectacula­r fashion. Swish, a hugely popular app developed jointly with the major banks including Nordea, Handelsban­ken, SEB, Danske Bank and Swedbank, uses phone numbers to allow anyone with a smartphone to transfer money from one bank account to another in real time.

According to Sweden’s central bank, cash transactio­ns made up barely 2% of the value of all payments made in Sweden in 2015

The transactio­ns made by cash are expected to drop further to 0.5 percent in 2020.

In shops, cash is at present used for barely 20 percent of transactio­ns, half the number five years ago, and way below the global average of 75 percent.

900 of Sweden’s 1,600 bank branches no longer keep cash on hand or take cash deposits – and many, especially in rural areas, no longer have ATMs.

Bhavik Vasa, Chief Growth Officer, ItzCash, asserts, “When we talk about digital payments or digital money, we are working towards creating an effective replacemen­t for physical money. Everything is going digital. Commerce is going digital and if our money remains physical then our economy is not going to grow at that pace of change. So, we are all working towards the same objective of digital currency so that we can have a larger part of India participat­e in the digital revolution. “

UPI to meet the inclusion challenge

Ostensibly, the challenge is inclusion, as a large part of the population does not have access to banking services. On its part, The Reserve Bank of India too stressed upon the fact that as the Banking industry moves towards bringing about more innovative products and solutions there has to be an emphasis on bringing in newer customers rather than addressing the existing customers.

V George Anthony, Managing Director, UAE Exchange, avers, “While there are several new promising technologi­es in the banking sector, there is a lack of adoption. The reasons are many. Lack of education, awareness and people in general lack confidence in online payment systems being some. The end customer needs to be offered sufficient value. The change is going to take time.”

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