Quikr goes vernacular, attracts customers with local language support
Quikr, one of India’s cross-category classifieds businesses, has launched vernacular language support for consumers accessing Quikr’s platform and will allow consumers to choose from seven different languages - Hindi, Tamil, Telugu, Kannada, Malayalam, Gujarati and Marathi to browse as well as post advertisements.
This new feature allows consumers to browse, search, post ads and interact with buyers and sellers in their language of choice allowing a large number of non-English speaking consumers in India that have thus far been unable to transact online.
Anurag Saran, chief product officer, Quikr said, “88 percent of India’s population is non-English speaking. By enabling them to communicate, create and consume content in their preferred languages, we are working towards making our platform a more inclusive online classifieds marketplace.” Clicktable, a cloud-based application for streamlining front desk management for restaurants, has brought on board 50 restaurants on its software within two months of its launch. The capital city’s most popular food joints and cafes like Rodeo, Hops n’ Brew, Café 9, Amber, The Pink Room, Mahabelly and Warehouse Café etc. are now on Clicktable to manage their business operations and engagement with consumers.
Based out of Delhi/NCR, Clicktable helps the restaurants to manage their guestbook, reservations, waitlist and events & offers and gives them a real time data dashboard for making strategic business decision. The consumer app will target cosmopolitan diners in large urban cities.
Varun Gupta, founder & CEO, Clicktable, said, “After covering the capital city, we are eyeing the Mumbai and Bengaluru markets and eventually will target pan-Asia expansion. By mid-Q1 2016, we also plan to release our consumer app for diners which will enable them to reserve tables on a real time basis.”