Video is be­ing adopted in new spa­ces

Voice&Data - - UNIFIED COMMUNICATIONS -

There are four sig­nif­i­cant trends. User ex­pe­ri­ence is a big fo­cus. Cus­tomers are look­ing for so­lu­tions that come with an ‘auto learn­ing ex­pe­ri­ence’. What this means is that they look for tech­nol­ogy that doesn’t re­quire hours of train­ing or hav­ing to read through sev­eral man­u­als be­fore you know how to use it. User ex­pe­ri­ence also en­com­passes the need for so­lu­tions that work in any en­vi­ron­ment of the cus­tomer’s choice. For ex­am­ple, desk­top video col­lab­o­ra­tion should de­liver the same ex­pe­ri­ence and func­tion­al­ity as you would find in a con­fer­ence room col­lab­o­ra­tion set­ting.

An­other fo­cus area is use of open stan­dards. UC en­vi­ron­ments in ev­ery or­ga­ni­za­tion are dif­fer­ent – gen­er­ally, mul­ti­ple tech­nolo­gies would have been adopted from sev­eral dif­fer­ent ven­dors. Cus­tomers are very much fo­cused on in­vest­ing in tech­nol­ogy that can in­ter­op­er­ate be­tween all th­ese sys­tems. Fo­cus on stan­dards-based in­ter­op­er­abil­ity rather than pro­pri­etary sys­tems en­sures easy in­te­gra­tion into prac­ti­cally any com­mu­ni­ca­tion sys­tem, and seam­less op­er­a­tion for our cus­tomers in their ex­ist­ing and fu­ture en­vi­ron­ments.

Video is be­ing adopted in new spa­ces. Pre­vi­ously, video col­lab­o­ra­tion was a tech­nol­ogy re­served for large con­fer­ence rooms in an or­ga­ni­za­tion. What we are see­ing now is that cus­tomers are look­ing to equip smaller spa­ces ( such as ‘ huddle rooms’) with video, where the only com­mu­ni­ca­tion tool may have been a phone line and per­haps an au­dio con­fer­enc­ing sys­tem be­fore. New col­lab­o­ra­tion spa­ces are be­ing cre­ated now as workspaces con­tinue to mod­ern­ize and evolve.

Work­places and workspaces are chang­ing. Tra­di­tional of­fices and meet­ing rooms are giv­ing way to open team and mo­bile spa­ces, which present chal­lenges for ef­fec­tive col­lab­o­ra­tion. “Work” is no longer a place you go to, it’s some­thing you do, ir­re­spec­tive of time, lo­ca­tion, and the de­vices we use. When it comes to col­lab­o­ra­tion, your teams will want to talk with each other nat­u­rally, re­gard­less of where they hap­pen to be. They want to con­nect from any lo­ca­tion, and they ex­pect that ex­pe­ri­ence to feel no dif­fer­ent from meet­ing in per­son. Or­ga­ni­za­tions need to con­sider how to cre­ate a bet­ter workspace for a tech savvy work­force and max­i­mize use of costly of­fice space.

MD, Poly­com In­dia & SAARC.

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