DA MAN

Thrill Ride Dunhill’s

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After Icon, Icon Absolute and Icon Elite fragrances, comes the sportiest Icon variant yet: the aptly-named Icon Racing. Created as a tribute to British motorsport­s, the fragrance’s bottle is designed around the British Racing Green color. Accordingl­y, the fragrance is meant to embody the thrill of the open road as well as the kind of man who would enjoy driving and tinkering with cars. This vision is perfectly translated in the campaign for the fragrance, which features model Tim Schuhmache­r photograph­ed against verdant background­s. In essence, the Icon Racing presents a warm and a strongly masculine feel.

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