Getting Intimate

The very essence of the FENDI Men’s spring/summer 2021 collections by Silvia Venturini Fendi is captured by Nick Knight in the maison’s latest advertising campaign, shot in the British photographer’s London Studio. The campaign’s background is set with floating white curtains for an airy scenography and intimate setting that evokes the traditional and familiar aspirations embedded in the collection. A digital window projected across the wall then reveals a glimpse of the outside world, where a blue cloudy sky meets the signature headquarters in Rome, at the Palazzo della Civiltà Italiana.

The set also reflects the palette of the collection, where natural shades of wheat, milk and honey are punctuated by touches of sky blue and cardinal red emerging from the signature looks of the collections worn by the multifaceted cast of models, including Mariacarla Boscono, Jill Kortleve, Estelle Chen, Henry Kitcher and Chun Soot. As they fill the space, shadows and light accentuate the workmanship of each garment, disclosing a unique story across the looks.