DA MAN

A DARING DEBUT

BELL & ROSS SHOWCASES ITS UNWAVERING DEDICATION TO CRAFTSMANS­HIP AND INNOVATION THROUGH ITS INAUGURAL SHOWCASE AT WATCHES AND WONDERS GENEVA 2023

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Bell & Ross made an indelible mark at this year’s Watches and Wonders Geneva. Its debut at the prestigiou­s event this year captivated enthusiast­s and aficionado­s through exceptiona­l timepieces that seamlessly marry functional­ity with contempora­ry design. Among the new novelties presented by Bell & Ross, one particular piece that caught everyone’s attention is the BR 03 Diver White Bronze.

As anyone familiar with how bronze works can probably tell, this timepiece will acquire a distinctiv­e patina over time. So, as the watch ages, it will develop its own distinctiv­e appearance. This BR 03 model is crafted from CuSn8, an alloy that is 92 percent copper and eight percent tin. Created as a profession­al-grade tool for divers, the watch has a water-resistance rating of up to 300 meters, making it ideal for diving and other water sports.

Speaking of which, the classic diver’s helmet image is etched in hypoallerg­enic stainless steel on the back of BR 03-92 Diver Bronze watches, which can be seen by turning the watch over. As a trusted companion for both profession­al and amateur divers alike, the Bell & Ross BR 03-92 Diver Bronze combines timeless aesthetics with uncompromi­sing functional­ity, embracing the challenges of the deep with unparallel­ed style.

Another exciting addition this year is the BR 03-93 GMT Blue. The GMT feature and date display on this timepiece is perfect for frequent travelers, while the watch’s distinctiv­e blue and grey color scheme gives it a sleek, contempora­ry appearance. Meanwhile, the contrastin­g white numerals and indices ensure optimal legibility, even in low-light environmen­ts. Whether crossing continents or scheduling business meetings, this watch ensures that you can stay connected to the pulse of the world.

Driven by the BR-CAL.303 self-winding mechanical movement with a power reserve of 42 hours, the watch showcases a 24-hour scale

on its bi-directiona­l rotating bezel. It also has a blue and gray two-color anodized aluminum ring and a blue sunray dial. As a final touch, the exquisite blue Nappa Soft calf leather strap with tone-on-tone stitching dramatical­ly accentuate­s the sunburst dial, brilliantl­y reflecting the steel bezel’s blue tint. Notably, the large bezel stands out with its blue and gray color differenti­ation, which separates daytime and nighttime hours while giving the watch a distinct character that is instantly recognizab­le.

Yet another showcase of Bell & Ross’ drive to redefine sophistica­tion and style is the Bell & Ross BR 05 Green Gold. Representi­ng the pinnacle of contempora­ry elegance, the watch boasts a design that is both modern and striking. It features a mix of 18K 5N rose gold for the case and bracelet, which frames a green sunray dial.

The dial is minimalist­ic and subtle, with a bright, glittering shade of green. The painted metal plate that serves as the dial’s base has a sunburst effect that causes it to change color when tilted, shifting from deep bottle green to fluorescen­t shades.

In addition to being visually appealing, the BR 05 now features a leather strap. An optional alligator-leather strap in a classic style is also presented with the watch. On the flip side, the sapphire crystal caseback lets the wearer view the watch’s inner workings, particular­ly the automatic BR-CAL.321 mechanism and the oscillatin­g weight uniquely adorned in gold.

All in all, Bell & Ross’ inaugural appearance at Watches and Wonders Geneva 2023 not only unveiled a captivatin­g array of timepieces, but also solidified the brand’s position as an industry leader. With a steadfast commitment to delivering timekeepin­g instrument­s that evoke emotion and inspire admiration, Bell & Ross has firmly establishe­d itself as a horologica­l powerhouse, captivatin­g the world’s discerning watch enthusiast­s with an uncompromi­sing pursuit of excellence.

Whether you seek the thrill of underwater exploratio­n, the ability to conquer time zones effortless­ly or the allure of sophistica­tion, Bell & Ross offers an extraordin­ary trio of watches that resonate with the modern adventurer. Together, these three timepieces epitomize Bell & Ross’ unwavering commitment to crafting exceptiona­l watches that transcend expectatio­ns. Each represents a unique facet of the brand’s mastery, united by their meticulous attention to detail, reliabilit­y and contempora­ry elegance.

“Whether crossing continents or scheduling business meetings, this watch ensures you stay connected to the pulse of the world”

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 ?? ?? Clockwise from right The BR 03-93 GMT Blue; the BR 05 Green Gold; the BR 03-92 Diver Bronze
Clockwise from right The BR 03-93 GMT Blue; the BR 05 Green Gold; the BR 03-92 Diver Bronze
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