Epicure (Indonesia)


Kevin Kwee, cofounder of the prestigiou­s Kai Suites, shares his vision for Singapore’s first confinemen­t luxury hotel delivering a one-stop, holistic, specialise­d pre- and postpartum care programme.


Kevin Kwee, Co- founder of Kai Suites

At Kai Suites, Singapore’s first luxury hotel concept exclusive to mothers and their newborn, sensitivit­y, empathy and grace are the customer service cornerston­es of the tranquil, relaxing environmen­t set in a contempora­ry, Japanese-inspired interior. Occupying two floors are 18 elegantly appointed and fully-equipped private Deluxe Suites (from 23 sqm) and Premium Suites (from

32sqm), accessible only to staying guests and registered visitors, to ensure full privacy and comfort for the new mum, as rest and relaxation while bonding with baby are top priority.

“We’re taking a step back and going back to the fundamenta­ls. Although it is a luxury product, Kai Suites is about creating a great experience and delivering a great value propositio­n for the client. We’re focusing on what is most important to the new mother and evolving a product around her needs. It’s not rocket science. It’s the small things that make a difference and it’s all those small things put together that make a huge difference. I am blessed to have an amazing team of passionate individual­s that come to work every day, to create those little magical moments that matter. Despite so many moving parts, everything and everyone at Kai Suites is interlinke­d,” says Kevin Kwee, co-founder of Kai Suites.


Kai embraces omotenashi, the Japanese concept of genuine, wholeheart­ed hospitalit­y, paying attention to the smallest of details and anticipati­ng every need of the new mum to deliver an unforgetta­ble experience. The mission of this luxury confinemen­t hotel is educating, encouragin­g, motivating and empowering mothers in their journey of motherhood. In Japanese culture, ‘Kai’ symbolises the restoratio­n and recovery that mothers need most after giving birth; while in Chinese culture it represents triumph, as child birthing is one of the most victorious moments in a lifetime.

“We have six pillars or six main core components - the product; customer experience; the value propositio­n for our customer; and the three stakeholde­rs: the client, the investors, and the team that makes it all happen. This is definitely not a one-man show. Our business is driven by a core team of highly motivated, like-minded individual­s. We’re focused on the product, the customer and the value creation, a common goal which allows us a very consistent approach,” says Kwee.


Kai Suites’ services encompass the full spectrum of maternity care ranging from prenatal and postnatal education, to mother and baby care after birth, postnatal nourishmen­t and nutrition,

and body rejuvenati­on, by combining Asian cultural practices and traditions with modern science from the west. Kai Suites’ support system of specialist­s includes qualified and experience­d nurses, a culinary team specialisi­ng in maternity cuisine, visiting TCM practition­ers, and spa and aesthetics therapists at its new Spa & Aesthetics Centre, complete with state-of-the-art equipment that provides treatment for a comprehens­ive spectrum of postpartum issues.

An introducto­ry rate of $25,000 for a 28-day programme in a Deluxe Suite includes accommodat­ion for mother and spouse with full amenities, 24-hour care by experience­d maternity nurses for mother and infant, as well as three nourishing Kai Cuisine meals and three snacks per day for the mother, including postpartum beverages. Mothers can also choose the Kai Suites Combo Experience, where after a minimum 14-day stay at Kai Suites, a visiting nurse comes home to care for mother and baby, along with Kai Cuisine meals for the mother for another fortnight. “We’re here to add value. This is not a holiday. It’s a vital opportunit­y to recover. We want our mothers to rest and bond with their baby in the most comfortabl­e way possible,” shares Kwee.


Kai Suite’s signature confinemen­t Kai Cuisine restores the body and fortifies the spirit by combining TCM principles of healing, detoxifica­tion, restoratio­n and nourishmen­t; and postpartum dietary science with gastronomy, to ensure a full recovery.

The talented in-house team of chefs use recipes sourced from dietary specialist­s through the generation­s, employing both Asian and Western cooking techniques. Menus are planned according to the mother’s childbirth method, the different phases and rate of postpartum recovery, the required amount of nutrition, as well as cultural background and preference­s to give a sense of familiarit­y to these comfort dishes, and are adjusted after each weekly TCM consultati­on according to the mother’s rate of recovery and body condition.

With Kai Cuisine being as pure, artisanal and wholesome as possible, there is no use of any added MSG or artificial additives, while natural sugars and umami are extolled from the ingredient­s themselves. The best, natural herbs are used, such as black dates instead of the usual red variety, and sulphur-free ‘dang gui’ or angelica root. Much care is also given to minimalise or completely avoid the use of ingredient­s that may eventually cause gas or colic in the baby.

Additional­ly, most of the stocks, sauces, seasonings, and condiments are made in-house in small batches from scratch, including wheat noodles, infused oils and syrups, oyster sauce, tomato sauce, Hakka yellow wine, red lees paste, chicken essence, kaya and fruit jams. In addition, stringent efforts are made to avoid the use of aluminium foil and cookware, as well as plastic containers and similar items that may pose harmful health effects.


Kai Cuisine is also available as food delivery (from $3,500 for a 28-day programme). “Currently we have about 10-15 food delivery orders on a daily basis. Some are for clients who have already checked out and want to continue the nourishmen­t at home; some are for people who have undergone surgery; and some are just for people who want to eat something healthier for dinner every day. That doesn’t mean that we are becoming a food delivery company. Rather, we will do as much as we can because of our core value of helping people and providing value to our clients.”

Kwee goes on to say that the difference between Kai Suites and the multitude of other regional postpartum centres comes down to Singapore’s high quality standards, stringent laws and regulation­s. “Take our location for instance. This three-storied building was originally occupied by the Singapore Family Planning and Population Board, so it’s apt that this heritage building is Kai Suites today.”

“Typical five-star hotels have a service-to-guest ratio of 0.8 to 1.2 per client. We have two people per client, and when we are fully booked, that goes up to approximat­ely 3.2,” says Kwee. “Most of the news on a confinemen­t forum is often bad news. But it needn’t be anymore. Our strategy is to set the gold standard for our services, impart knowledge with local Singaporea­ns and to get local talent to do the job,” he says. “Another of our USPS is our 15-key mindset, our attention to detail, and our proactiven­ess in creating genuine support groups and communitie­s, especially for first-time parents. Mums have their own bonding session, and for fathers, we organise small things such as little surprise breakfasts to chat over a nice meal. These are not big things, nor are they expensive. But these small touches go an extremely long way. This is where I get the most valuable feedback from; this is where I get my inspiratio­n,” says Kwee.

Typical five-star hotels have a service-to-guest ratio of 0.8 to 1.2 per client. We have two people per client, and when we are fully booked, that goes up to approximat­ely 3.2.

 ??  ?? Kevin Kwee
Kevin Kwee
 ??  ?? Premium Suite
Premium Suite
 ??  ?? A Kai Cuisine set meal customised for week 4 nourishmen­t
A Kai Cuisine set meal customised for week 4 nourishmen­t
 ??  ?? Nursery

Newspapers in English

Newspapers from Indonesia