Fall Col­lec­tion 2018

Prestige Indonesia - - Agenda Style - masar­


MASARI’S MOST SOUGHT af­ter brands have new col­lec­tion, that are sure to keep you on the top of your fash­ion game this sea­son.

First in the lineup is Lo­ef­fler Ran­dall. In 2005, Jessie Ran­dall cre­ated the brand name by cut­ting up her wed­ding in­vi­ta­tion and as­sem­bling her mid­dle and last names on the in­side of a shoe. Ev­ery piece is made by a real per­son, us­ing time-hon­ored tech­niques and the finest raw ma­te­ri­als, like leather from Italy and wool hand­wo­ven by women in Bo­livia. The re­sult is ex­pertly crafted shoes.

Next is our es­sen­tial brand from Korea, Yuul Yie. Korean footwear brand founded by Sun­yuul Yie in 2010. The brand aims for high qual­ity, re­flect­ing unique classi­ness as well as trendy ca­su­als. Noth­ing about Yuul Yie is or­di­nary – in­clud­ing the unique toe and heel shapes with ma­te­rial used. Man­u­fac­tured in Korea, the brand de­vel­ops it’s own hard­ware and heels de­tail in-house to pur­sue ex­clu­sive and con­cise designs each sea­son.

This sea­son, Masari also in­tro­duces its new­est shoe brand ad­di­tion, Co­liac and Toga Pulla. West­ern touches, sig­na­ture jew­elry de­tails and edgy shapes de­fine Co­liac’s col­lec­tion for the sea­son. The footwear of­fer­ing of the brand, de­signed by Martina Gras­selli, is en­riched by new styles adding a fem­i­nine at­ti­tude to the more an­drog­y­nous designs. Along with der­bies and loafers, the col­lec­tion in­cludes the new con­cep­tual pointe pumps fea­tur­ing sculpted kit­ten heels in the shape of hexagons with black and white enamel faces. A pair of hy­per soft lamb­skin pumps, which can be worn as mules, fea­tures a squared toe. High-end ma­te­ri­als, such as calf, lamb­skin and nappa leather are crafted into each of the pieces. Toga Pulla shoe de­signed by Ya­suko Fu­ruta. She es­tab­lished her first brand TOGA in Tokyo in 1997. She stud­ied fash­ion de­sign in Es­mod Ja­pan and Paris.

The new­est ad­di­tion is DelPozo, A com­bi­na­tion of con­trast­ing el­e­ments de­fines the prêt-à- cou­ture house: DelPozo is tra­di­tional and mod­ern, or­ganic and ar­chi­tec­tural, sump­tu­ous and pure.


Founded 30 years ago, Masari Group is one of Indonesia’s lead­ing lux­ury fash­ion and ac­ces­sories re­tail­ers. It has stores un­der the Masari name, a multi-brand bou­tique retailing fash­ion and ac­ces­sories. Masari es­tab­lished its first store in Duta Mer­lin shop­ping com­plex in 1980. Since then, Masari has grown to four stores in Plaza Indonesia, Se­nayan City, Pon­dok In­dah Mall 2, Jakarta and Tun­jun­gan Plaza, Surabaya.

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