EQUESTRIAN HERITAGE

Longchamp’s autumn/winter 2021 fashion show, filmed at the Gustave Eiffel-designed Battesti riding hall, was inspired by the label’s Parisian origins and equestrian heritage. It was, after all, named after the French capital’s most famous racecourse. The season’s advertising campaign, which was shot around the show, continues the tribute, with star model Mica Arganaraz embodying Longchamp’s vision of the Parisienne. Captured by fashion photographer Remi Lamande, the campaign imagery showcases the effortless yet tenacious and independent version of the Parisienne as proposed in the brand’s FW’21 collection, mixing authenticity, longevity and energy.