A look back at busi­ness travel in 1995 when we flew Con­corde to NYC

The June 1995 is­sue saw us test­ing the su­per­sonic and sub­sonic routes to New York – there could only be one win­ner...

Business Traveller - - CONTENTS -

Alex McWhirter was the sub­ject of a style makeover


OF NEW YORK graced the cover of our June 1995 is­sue, with a shot of the dra­matic, yet real, build­ing used in Ghost­busters (55 Cen­tral Park West). The cost ver­sus com­fort of fly­ing transat­lantic was a hot topic then, just as it is now. The Busi­ness Trav­eller staff drew straws, with one jour­nal­ist go­ing by Con­corde, cost­ing £2,271 one-way – around £4,292 in to­day’s money – and oth­ers trav­el­ling sub­sonic. The former got from the of­fice in Lon­don to the iconic twin tow­ers of World Trade Cen­ter in a mere six hours and 40 min­utes; a 30-minute check-in dead­line in the days be­fore strin­gent se­cu­rity checks helped. The jour­ney via BA in Club World and pub­lic trans­port took 12 hours, but cost less than half that price.

The grow­ing phe­nom­e­non of flight code-shar­ing was caus­ing a stir, with then tech­ni­cal ed­i­tor Alex McWhirter in­ter­view­ing key fig­ures in the in­dus­try, one of whom ob­served that, “Code­shar­ing is like a car dealer sell­ing a Mercedes but de­liv­er­ing a Volk­swa­gen.”

In a sep­a­rate fea­ture, McWhirter was given a busi­ness style makeover by an im­age con­sul­tant, who ad­vised him to start wear­ing de­signer suits; Hugo Boss was the win­ning look of the 90s.

Newspapers in English

Newspapers from International

© PressReader. All rights reserved.