Op­er­a­tors po­ten­tially los­ing out on lost data us­age

OffComm News - - NEWS -

A re­port from Ju­niper Re­search forecasts that al­most 50 per­cent of data traf­fic gen­er­ated by mo­bile phones, tablets and other 3G/ 4G con­nected de­vices, will be off­loaded to WiFi and small cell net­works this year. This is equiv­a­lent to 10 bil­lion movie down­loads or 9,000 petabytes ( PB) per year be­ing off­loaded from mo­bile op­er­a­tor net­works. The Mo­bile Data Off­load & On­load: WiFi, Small Cell & Car­rier - Grade Strate­gies 2012- 2017 re­port found that while op­er­a­tors were ben­e­fit­ing from much needed re­lief on their over­stretched net­works, they were po­ten­tially los­ing fi­nan­cial op­por­tu­ni­ties on the lost data us­age. In re­sponse, op­er­a­tors are part­ner­ing with ex­istin g WiFi net­works and launch­ing their own car­rier grade WiFi so­lu­tions. Ad­di­tion­ally, 4G tech­nolo­gies, like LTE, are en­abling them to pro­vide new ser­vices and next gen­er­a­tion con­nected de­vices. Re­port author Nitin

Bhas added: “While a 4G con­nec­tion need not nec­es­sar­ily mean more data us­age, con­sumers are in fact adapt­ing to faster speeds and more data ser­vices, which could lead to more data us­age. This in­crease in user de­mand for ser­vices cre­ates new op­por­tu­ni­ties within dif­feren t eco­nomic s ec­tors in­clud­ing com­merce, en­ergy, health and ed­u­ca­tion, com­plet­ing a cy­cle of

de­mand.” The re­port noted that as op­er­a­tors i mple­ment NGH ( Next Gen­er­a­tion Hotspot) and Hotspot 2.0 spec­i­fi­ca­tions, they will be able to pro­vide users with a seam­less au­then­ti­ca­tion and ac­cess ex­pe­ri­ence sim­i­lar to that of the cel­lu­lar net­work. Other key find­ings also state that mo­bile data traf­fic gen­er­ated by s mar t phones, f ea t ure - ph ones an d tablets will ex­ceed 90,000 PB by 2017, and that North Amer­ica and Western Europe will have the high­est off­load fac­tor through­out the fore­cast pe­riod.

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