LEO workshop to help businesses develop an online trading presence

A Trading Online Seminar taking place at Wicklow County Campus aims to encourage small businesses to develop their online presence through a website or digital marketing strategy.

Local Enterprise Office Wicklow are organising the free event taking place on Thursday, September 6 from 9.30 a.m. to 1.30 p.m.

Small businesses wishing to develop their online presence can avail of a Trading Online Voucher of up to €2,500 or 50 per cent of their eligible expenditure, whichever is the lesser. Businesses looking to apply for the Trading Online Voucher must be trading for a minimum of 12 months to qualify, employ less than 10 employees and be located in County Wicklow.

Consumer behaviour is changing and online spending is increasing rapidly. There is a big opportunity for Irish businesses to grow and access a wider market, expand their business and create more jobs. Statistics suggest that only 32 per cent of small companies are engaged in e-commerce sales in Ireland and that 70 per cent of the €850,000 spent online by Irish consumers per hour is going overseas.

The seminar will help participants to understand and determine the best approach to establish and increase their online presence and trade online.

Noel Davidson of The Entrepreneurs Academy will deliver the seminar and will assist you in deciding what your business needs to start trading online, the application process and if successful in your application, what is required in order to drawdown the funding.

The seminar will cover how to target customers, being visible for online searches, setting up your website, building your business website, how to develop a digital marketing strategy for your business, information on the online Trading Voucher and tips on how to fill in the application form.

Visit www.localenterprise.ie/Wicklow if you would like to be part of the seminar.