Business Plus

RONAN FERRY

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Tax Partner Deloitte Ireland

Ronan Ferry leads Deloitte Ireland’s Tax Management Consulting practice. He advises clients on tax technology innovation and transformi­ng their tax functions through people reskilling, process redesign and technology implementa­tion. Below, he explains how Covid-19 has disrupted how tax profession­als work.

As a profession, ‘resilient’ is how I would describe the reaction to the current environmen­t. For almost every tax function, the past four months have brought a new meaning to the concept of ‘disruption’. Disruption was previously considered a transforma­tional concept to adopt technology, drive automation and explore analytical insights. Instead, disruption as to how and where we work is driving the need for the same transforma­tion — disruption in where we work has accelerate­d the disruption on how we work!

In the initial stages of the pandemic, the focus was very much on continuity while working remotely, ensuring that tax profession­als were responding to the crisis in a practical way, to generate cash and to meet internal and external tax-reporting obligation­s. The reality is that since the start of this crisis, the tax function has become a cash generator for many companies. Indeed in some companies, tax refunds and subsidies have been the only source of cash while business operations remained closed.

Tax teams have quickly realised that they can no longer work in silos. Team members needed to become aware of what everyone was doing, in and outside of tax, with no overrelian­ce on one person. The collaborat­ion and business partnering with IT, finance and treasury has never been more important. It has sparked the review and adoption of more technology in tax, beginning with communicat­ion and conferenci­ng tools, to collaborat­ion and document-sharing tools, to workflow management tools.

By virtue of Covid-19, there is an increased importance on having easier and quicker access to tax data, to fulfil obligation­s and to handle new tax measures being introduced across the globe. Progressiv­ely, more needs to be done with the same resources. With hiring freezes in place for many companies, looking to automation as a means of freeing up resources is one of the most common discussion points we are having with clients. A greater emphasis is on understand­ing and executing tax processes more effectivel­y and efficientl­y.

To understand future business impacts, management has needed to develop and articulate the tax implicatio­ns of a range of different scenarios, and many tax functions have struggled to get timely access to the enterprise finance and tax data necessary to run sophistica­ted scenarios. This has resulted in many tax teams having to dedicate additional time to manage the data and introducin­g analytics for scenario planning and forecastin­g. This has validated the benefits of properly integratin­g the tax function into company-wide ERP systems.

Perhaps predictabl­y, the pandemic has motivated many companies to consider and upgrade their use of technology, ERP and financial management systems. With this in mind, it is important for tax functions to ride on the crest of any automation or transforma­tion wave in their companies. Management and tax profession­als are increasing­ly starting to realise that if tax isn’t at the planning table, they may be missing out on significan­t upside opportunit­ies. Maybe even more importantl­y, they could even be opening themselves up to unforeseen risks.

Notwithsta­nding any wider organisati­onal initiative­s, I would also encourage tax teams to consider their own needs and areas for improvemen­t. The lessons learned from this crisis suggest that yesterday’s tax operating model is no longer fit for purpose in a postpandem­ic environmen­t. Tax leaders should therefore start to plan for a more agile, sustainabl­e and responsive tax function. Now is the time to start contemplat­ing a future tax-operating model and taking some time to develop a tax transforma­tion roadmap.

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