Renault sales
OPEL has been part of Groupe PSA for twelve months – and is on the road to writing a successful comeback story. The company has just presented a half-year profit of €502 million and an operational free cash flow of around €1.2 billion. This was made possible above all by the affiliation with Groupe PSA, which on August 1, 2017, enabled the creation of a European champion. With the strategic plan PACE!, which Opel CEO Michael Lohscheller presented just 100 days later on November 9, 2017, the company bundles its strengths, leverages synergies and unleashes the full potential of the brand. With PACE! Opel will be profitable, electric and global.
‘We are a completely different company than 12 months ago. We have set the course for even more competitiveness and have already aligned many areas for the future. We are profiting massively from being part of the successful Groupe PSA. We are very grateful for this – and this is also an obligation,’ says Lohscheller.
After just under one year as part of Groupe PSA, Opel is back in the black. The recurring operating margin for the first half of 2018 is 5%. This clearly shows that PACE! is working. The competitiveness of the production plants throughout Europe was significantly improved. Together with the social partners, Opel management has reached performance agreements at all European sites. This has already led to new investment decisions and product allocations across Europe.
For example, the new Corsa – also in an electric version – will be produced exclusively at the Spanish plant in Zaragoza. The next generation of the Vivaro will roll off the assembly line in Luton, England, from 2019. The Grandland X SUV will be manufactured in Eisenach from the middle of next year – including a hybrid version that will follow by 2020. New product allocations were also announced for the engine and transmission plants in Tichy (Poland), Aspern (Austria) and Szentgotthard (Hungary). Details of the planned investments in Rüsselsheim and Kaiserslautern will be announced in due course.
The successful integration of Opel into Groupe PSA is also reflected in the engineering organisation. The Engineering Center in Rüsselsheim plays an important role in the company and contributes typical Opel strengths to the group’s global development network. With 15 Centers of Competence for various areas of technology and responsibility for the development of light commercial vehicles as well as the next generation of four-cylinder petrol engines, the Rüsselsheim Engineering Center assumes global responsibility for the entire Groupe PSA. The abilities of the various competence teams ideally complement each other as part of a global network – for the benefit of all five group brands (Opel, Vauxhall, Peugeot, Citroën and DS Automobiles). In addition, all new Opel vehicles will be developed in Rüsselsheim in the future.
The collaboration between the development teams is well-received by customers. With the Crossland X, Mokka X and Grandland X models, Opel is superbly positioned in the high-growth SUV market and leads the European SUV B segment, among others. The Opel brand thus contributes to Groupe PSA’s successful SUV offensive with the X Family. In the first half of 2018, these models accounted for 167,200 vehicles sold by both brands.
Opel continues its product offensive in Europe. Following the launch of the sporty Insignia GSi, the company will also launch a GSi version of the Corsa in the second half of the year. The new Combo Life passenger version and Combo commercial vehicle will also bring important momentum for growth. Next year, the all-new Corsa will follow – including a purely battery-powered electric version in 2020, which means that Opel will already have four electrified vehicles on offer in 2020. By 2024, an electrified version will be available in every European passenger car line, either with pure battery drive or as a plug-in hybrid. This will be possible by the prompt use of Groupe PSA’s multi-energy group platforms. GROUPE Renault passenger car (PC) and light commercial vehicle (LCV) registrations worldwide (including LADA, Jinbei and Huasong) increased 9.8%. Group market share now stands at 4.3% (+0.2 points).
The group and the Renault and Dacia brands set a half-year sales record. The Groupe sold 2,067,695 vehicles, the Renault brand 1,378,583 vehicles and the Dacia brand 378,095 vehicles.
LADA sales increased 24.0%. Renault Samsung Motors sales decreased 26.9%. Effective from January 1, 2018, Groupe Renault has also integrated the sales volumes of Jinbei and Huasong, which totalled over 85,000 units.
‘For the third consecutive year, we have set a new sales record, with nearly 2.1 million vehicles sold in the first half. In Europe, the group continues to gain market share, while internationally we are posting excellent performances, notably in Latin America, the Eurasia region and Africa,’ said Thierry Koskas, Member of the Executive Committee, Executive Vice President, Sales and Marketing.
In Europe, Group registrations rose 4.4% in a market that grew 2.8%, with 1,070,718 vehicles registered in the first half. The group took an 11.0% share of the European market, up 0.2 points.
The Renault brand alone grew its sales 1.1% for market share of 8.1%. Clio 4 is the second best-selling vehicle in Europe, Captur the number-one crossover in its segment and Scénic the top-selling model in its category.
In the electric vehicle segment, Renault confirmed its leadership with a market share of 21.9%. Sales volumes increased 11.6%. ZOE sales rose 1.1% and Kangoo Z.E. Sales grew 125%, this last now holding a 38.9% share of the electric LCV market, which it continues to lead.
The Dacia brand posted a half-year sales record in Europe with 281,225 vehicle registrations (up 14.6%) and a record 2.9% share of the market (up 0.3 points). The increase was driven by the performance of Sandero phase 2 and New Duster, which posted 63,900 registrations in six months.