Digital Picnic ‘virtual’ summit shares tips for business growth
IN a virtual like no other, over 550 attendees from around Ireland and the globe tuned in for the second annual Digital Picnic which took place online over two days after starting off first in Wells House last year.
The event focused on social media, video and content creation, business transformation, virtual book keeping and digital productivity.
Organiser of the event, Gorey’s Sarah-Jane Vincent, said that planning, managing and running a conference like this was challenging, but also very rewarding.
‘People were really looking forward to it as an online summit, and I was amazed by how people were engaging with it and felt like it was the real deal.
‘We were trending on Twitter in Ireland at one stage and loads of people reached out to me with comments saying that they really enjoyed it.
‘In this field, we have always talked about digital transformation and its importance. Covid-19 is a very scary and uncertain time for people but it’s also an amazing opportunity’.
Sarah-Jane had originally planned that the event would take place in Killruddery in Bray, before the Covid-19 restrictions.
‘The day I got the call that the school had been closed, I had to drop ship and collect my daughter. All of a sudden I was losing all my clients, and I had plans to have this event and the excitement was building up. I really didn’t know what to do.
‘So I decided to just go for it online and not charge for it, but it turned out to be even more beneficial to people.
‘It was something far greater, and really I’ll have to see if it’s worth my while doing a physical event next year. I was humbled,’ she said.
All the recordings from speakers are still up online for people to use and look back on, and will remain online another week on https:// digital-picnic.heysummit.com/
‘We based it around Covid-19 so we included tips for small businesses and we have a lot of tips there for them to use and implement,’ she said.
‘It was so positive and we were delighted to see local Wexford businesses take part.’