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The IMAGE Business of Beauty Awards launch party The best of Ireland’s beauty industry arrived at House on Dublin’s Leeson Street for the live shortlist announcement of the IMAGE Business of Beauty Awards 2020, powered by Dyson. There was much anticipation as the effervescent Darren Kennedy and IMAGE group contributing editor Melanie Morris announced the shortlist to the crowd of top hairstylists, make-up artists, nail technicians, skin specialists and entrepreneurs. Guests sipped bubbles and enjoyed delicious canapés to the backdrop of live music from Riff Shop. Now in its seventh year, the IMAGE Business of Beauty Awards, taking place on March 15, celebrates the best of the industry across 18 categories. The event is powered by Dyson, and sponsored by ASAP Skincare, Alfaparf Milano, Cocoa Brown, Kerry Hanaphy and Platinum Hair Extensions.