Irish Daily Mail

Children exposed to ‘salted ice’ diet tips on Instagram

- By Katherine Rushton news@dailymail.ie

CHILDREN are able to access extreme diet advice on Instagram – including tips on eating salted ice.

The Facebook-owned platform hosts thousands of images that glamorise eating disorders and encourage users to all but starve themselves.

Teenagers are invited to join private messaging groups to share ‘fasting’ tips. They are also bombarded with advice on hiding anorexia and bulimia from their families and disposing of food unnoticed.

One user posted details of ‘the salt and ice diet’, saying it suppressed food cravings between meals.

The Mail has found troves of shocking images on Instagram promoting eating disorders, starvation and dangerous fad diets.

Sky News presenter Mark Austin, who has spoken of his daughter Maddy’s battle with anorexia, condemned the content. ‘This is hideously dangerous and more teenagers will die if such content is not controlled,’ he said.

‘I fear that an entire generation is subject to some unregulate­d social experiment the results of which we may not know for some time. The big companies like Facebook may not have a legal responsibi­lity for what is on their platform but they clearly have a moral responsibi­lity.’

Maddy, 20, is in recovery after her weight dropped dangerousl­y during her battle with anorexia.

Mail reporters posed as a girl of 13 – the minimum age for joining Instagram – to set up an account under a false name and birth date. It took just seconds of searching online to find pages of posts glamorisin­g eating disorders.

They featured women were painfully thin and tagged with motivation­al words like ‘thinspirat­ion’ and ‘You really can lose weight. You can be THAT girl’. Another post said: ‘Satisfacti­on from food lasts for three minutes. Skinny lasts forever.’

Pixie Turner, a nutritioni­st, said it was worrying that such dangerous advice was online.

She added: ‘Engaging in these kinds of risky dieting behaviours like hunger suppressio­n is one of the biggest risk factors for eating disorders.’

Instagram last night said it did not allow posts that encouraged eating disorders, but that limited anorexia-related content was important to help sufferers.

It is investigat­ing the problem accounts flagged by the Mail.

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