Mentoring programme for distillery newcomers
Midleton Distillery is at the forefront of safeguarding the high standards associated with Irish whiskey.
Its owners, Irish Distillers, hosted new entrants to the industry at a workshop in the East Cork town’s distillery last week.
In the last five years, 16 new distilleries have opened in Ireland and a further 29 are at the planning or development stages.
The occasion marked the launch of the Irish Whiskey Association’s (IWA) new ‘The Knowledge Still’ programme, a peer-to-peer mentoring, innovation, and support programme,
The IWA has worked closely with its member distilleries to provide mentoring and support for new entrants to the market.
The ‘Knowledge Still’ programme builds on this work, offering new entrants a structured programme of workshops, seminars, and one-to-one support from experienced distillers and industry experts on a range of topics including best practice distilling, innovation in distilling and blending, and health and safety management.
The programme seeks to ensure that all Irish whiskey producers, particularly recent entrants to the market, have access to expert knowledge and guidance from experienced industry mentors.
According to Brian Nation, master distiller at Irish Distillers: “Irish whiskey has witnessed a truly global renaissance in the last decade. Much of this success can be attributed to the exceptional craftsmanship, product innovation, and unrelenting ambition of Ireland’s distillers.
“As the category continues to evolve, we want to make sure we support one another and build on the high standards and innovative thinking that has served the sector so well to date.
“We are excited to open the doors to our Midleton Distillery and welcome our peers from 14 distilleries across the country. We are particularly looking forward to welcoming some of the newer entrants to the market. Their passion for their product and entrepreneurial spirit is truly infectious and reinforces our own ambition for the sector.”
William Lavelle, head of the Irish Whiskey Association, said: “Protecting the high standards of the Irish whiskey industry and promoting innovation is key to the future success of the category.
“Our main goal is to protect and pass on the high-quality standards which have become a hallmark for Irish whiskey.
“The Knowledge Still programme will ensure that all distillers and producers, both new and established, are following standards of best practice and producing a highquality Irish whiskey product.”