Jameson maker confirms it is looking at a new distillery as demand soars
IRISH Distillers has confirmed it is considering the construction of a new distillery in Ireland as global sales of its Jameson whiskey brand continue to soar.
The Irish Independent reported this week that the company, part of France’s Pernod Ricard drinks giant, was plotting the new distillery, which looks set to be in a new location away from its distilling epicentre in Midleton, Co Cork.
Irish Distillers’ CEO and chairman Conor McQuaid said yesterday in media interviews that there are “no plans in place at the moment” and that the report was “premature”.
However, the company later issued a statement confirming that a new distillery is one of the options being examined.
“We are currently examining all options to increase our production capacity to meet projected demand and building a new distillery is one of them,” it said.
It added: “Our objective is to drive the growth of our portfolio of premium Irish whiskey brands supported by the strength of the Pernod Ricard global distribution network. We take a long-term view and naturally, as we grow, there are implications for our business.”
Sales of Jameson have jumped, with 7.3 million cases of the whiskey sold around the world in the 12 months to the end of June. It also confirms Jameson’s position as one of the top four whiskey brands in the world.
Almost half of Jameson sales, or 3.5 million cases, were in the United States in the last financial year. The value of Jameson sales in the US rose 14pc in the period, mirroring the 14pc growth of the brand across the world.
The total number of cases sold in the period represented volume growth of 12pc.
The performance of Jameson during the year was one of the best of the French group’s stable of brands, with sales growth of Martell matching the whiskey in value terms.
Jameson sales hit 7.3 million cases in the last financial year.