WANT NEED lust
Irish label fee G, founded in Dublin in 2003 by Fiona Heaney, has launched its autumn/winter 2018 collection. Items from the 90-piece range are in shops and at feeg.ie now. Fiona is thrilled to be celebrating her 15th year in business: “This is an exciting time for fee G and we are now delivering to more stores than ever before. This season, the collection has moved towards a more relaxed European casual vibe yet retains its luxurious fabrics and trims.” fee G’s collections bring together the fashion heritage of a European brand and the wearability required for womenswear today.
Fiona says: “I have always been inspired by interiors from the East. Ornate decors, rich textiles, interesting tiles and patterns. These inspirations translate to the opulent fabrics and colours I have chosen for the season. The collection is feminine and informal.”
Sheer jacquards, rich knits, wool and cashmere, beading and feathers all feature. There is a relaxed style to the A/ W ’18 collection, creating an overall e ect that is everyday wearable. Day dresses feature strongly, statement coats are daring and Fiona has emphasised colour and texture with a return to embellishment. Key pieces use colour blocking on fabrics such as jersey and woven stretch tailored styles. “To create these, I’ve experimented with colours, creating colour blocking in wave patterns,” says Fiona. “It was playing with colours and balance of shapes that created these new silhouettes. I have introduced pearl beading to jackets and dresses also, for added opulence. I am really happy with the overall result: the e ect is fresh and fun and very wearable.”
For your nearest stockist, see feeg.ie