SHOP SECOND HAND

Aiming to generate approximately €3m for charities selling on its site in 2022, online charity shopping site Thriftify undertook a recent rebrand which included an all-round overhaul of the e-commerce site, the branding, visuals and the user experience making it a modern, easy way to shop for second hand finds.

Four years since it first launched, Thriftify, which has 98% of Ireland’s charity retailers present and selling on it, was delighted to unveil its rebrand, with €250,000 invested into the overhaul of the site in areas such as branding, photography and user experience.

The site is laying the foundation for substantial growth, with economists predicting a massive boom in the second hand fashion economy, with forecasters stating it will triple in value within the next ten years.