GTMC UPDATE

There is a growing trend for companies looking to TMCS to manage both their travel and events needs, offering a consolidated service that ultimately delivers a more efficient programme.

Many TMCS have recognised the value in extending their service offer to include expertise in the meetings and events space. This includes not only finding the right venues, managing the end-to-end travel requirements, delegate registration and forensic analysis of the full spend on MICE activity, but also full event marketing, production, onsite management and post-event evaluation to review ROI and achievement of objectives.

A recent study by the GBTA found that travel, meetings and events consolidation has grown by 62% in the last two years. If this pace continues, two-thirds of travel, meetings and events programmes will be fully consolidated over the next three to five years.

The TMC community has proved its evolutionary prowess by diversifying its product and service offering to offer market-leading solutions in the conference, meeting and events space. A more efficient MICE and travel programme is well worth considering.