SIA REVAMPS HIGHFLYER PROGRAMME

SINGAPORE AIRLINES has combined its SIA Corporate Travel Programme, aimed at large corporates, with its Sme-focussed programme, Highflyer. From September 1 they will both come under the Highflyer brand.

Current SIA Corporate Travel Programme accounts will have their contracts renewed under the new Highflyer programme.

The airline said all benefits will be retained and new features will also be introduced, including the option to "earn and burn" options with non-air partners such as hotels and car rental services.