The name’s Bald ... James Bald

HE’S the author who gave us James Bond, and now Ian Fleming’s name is going to be turned to selling a host of new items – including, bizarrely, hair removal cream.

The 007 creator’s nieces, Lucy Fleming, 69, and Kate Grimond, 70, own the rights to the Bond brand and have applied to register items including depilatory creams. Will current Bond Daniel Craig (in our tongue-in-cheek picture, right) be tempted to try the new brands?