Marissa is bitten back by bloggers
IT seems that bloggers can be choosers after all. This week, Marissa Carter, right, found herself in the middle of a social media brouhaha after unkind remarks she had made about bloggers.
In a radio interview Marissa said bloggers lacked credibility. She explained: ‘When I started Cocoa Brown, bloggers still had credibility... They were telling the truth about products they tried. Now the value of a blogger endorsement is nothing – there are no bad reviews any more.’
So imagine the surprise and indignation of the blogging community, some of whom, just a day previously, had been invited to a blogging lunch to help launch Marissa’s new product.
But Twitter hath no fury like a blogger scorned and a bunch of them asked to be taken off Marissa’s PR list. Some went even further and recorded videos of them dumping her tan into dustbins and vowing never to fake it again, well, not with Cocoa Brown anyway.
Marissa, clearly not expecting such a backlash, issued an apology on Twitter for her comments.
And judging by the stream of bad reviews she received on Twitter, her claim that there are ‘no bad reviews anywhere’ was entirely off the mark…