NEW HAIRCARE Percy and Reed I Need a Hero! Wonder Balm Hair Primer

€27/75ml, M&S

Percy and Reed was founded by celebrity stylists Paul Percival and Adam Reed. This primer balm for blow-drying and heat styling creates the perfect foundation for a frizz-free experience and helps retain waves, curls or straight lengths. Fighting static and keeping styles intact is not easy in autumn and winter. Using a primer product on the hair lengths creates a barrier to block out humidity. Use a pump or two on towel-dried hair and style as usual.