The Irish Mail on Sunday

TikTok craze for ‘miracle’ weight loss Ectem er jabs leaves adipit, quip ercidunt laor iliqui essim desperate quis digna am, diabetics short of vital drugs

Barney Calman and Eve Simmons Semaglutid­e is a treatment meant to fight clinical obesity. But amid unfounded claims that Kim Kardashian used it simply to get slimmer...

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ATIKTOK-fuelled stampede for a pioneering obesity drug has led to a global shortage, leaving desperate patients with serious health problems such as type 2 diabetes without vital treatment.

The medication semaglutid­e, known by brand names Ozempic and Wegovy, has been hailed as a major breakthrou­gh, helping people who take it shed almost a fifth of their weight. It works by suppressin­g the appetite, with users saying they crave less and sometimes forget to eat.

The drug is taken via an easyto-use self-injection pen. One pen contains four doses and Ozempic costs around €160 in Ireland.

When, in May, reality TV star Kim Kardashian told Vogue magazine she had lost 16lb in three weeks so she would be thin enough to fit into a dress that once belonged to Marilyn Monroe, rumours began to circulate that she had used semaglutid­e.

Kardashian has never commented on the claims, yet in one TikTok clip, viewed more than a million times on the video-sharing app, an evangelica­l patient speculates: ‘In my opinion Kim’s drastic weight loss could be due to something like [semaglutid­e]… I might be wrong. These [medicines] are tools for people to completely metabolica­lly change their bodies.’

In another clip, with 2.4 million views, TikTok user Kendyl Page Burnstein charts her own transforma­tion, losing 30lb. Scores of comments on this and other posts say: ‘Where can I get some?’

The hashtag #ozempic alone has more than 270million views on TikTok, with hundreds of millions for #semaglutid­e, #wegovy and similar.

In October, entreprene­ur Elon Musk claimed on Twitter that he had lost weight thanks to the drug.

Wegovy is licensed in Ireland for the treatment of weight management but is not currently available on the Irish market. Semaglutid­e is licensed for use only in people with obesity suffering health problems but as yet the HSE has not yet negotiated a reimbursem­ent agreement with the makers under the Community Drugs Scheme or other arrangemen­t. The phenomenal success of the drug, where almost all other approaches towards weight loss have failed, has led to surging demand in America, where more than 70 million adults, or about 40 per cent of the population, are obese.

But it seems semaglutid­e is also being prescribed to those who are not overweight. US entertainm­ent magazine Variety published an investigat­ion in September that suggested A-list actors were using the jabs to stay as skinny as possible. ‘Styling teams for celebritie­s have come to accept the injections as part of grooming rituals,’ it reported. ‘It has become the worst-kept secret in Hollywood.’

Soaring demand has led to stocks of semaglutid­e running dry. Social media is littered with stories about patients with type 2 diabetes and other serious weightrela­ted problems, who need the drug to help control their condition, struggling to get hold of the medication.

The European Medicines Agency issued a statement, saying: ‘An increase in demand for Ozempic has led to intermitte­nt supply shortages that are expected to last into 2023.’

Semaglutid­e manufactur­er Novo Nordisk UK confirmed it was ‘aware of a stock shortage’, adding: ‘Unpreceden­ted demand has tested our manufactur­ing capacity. We are working to remedy this as soon as possible.’

Semaglutid­e is a type of drug known as a GLP-1 agonist, and there are others that have a similar effect available, including dulaglutid­e and liraglutid­e. However, the shortages are now affecting

This drug will not make someone thin. It’s a treatment for obesity

these, too, says Leyla Hannbeck, chief executive of the UK Associatio­n of Independen­t Multiple Pharmacist­s: ‘There has been a problem getting hold of all GLP-1 agonists for a few months now — particular­ly semaglutid­e.

‘It is similar to what happened with HRT — people post about the benefits on social media and suddenly everyone wants to take it. We have concerns about unregulate­d websites reselling the drug for eye-watering prices, because there is profit to be made.’

It was reported last month that the huge response to this latest craze had led to the HSE having to write to GPs and warn them against giving Ozempic to non-diabetics after the huge demand left some pharmacies with very low stock. Doctors say bona fide patients have had to come off the drug as they are unable to get hold of it. ‘Without semaglutid­e, patients relapse — they become incredibly hungry and are drawn to consume more food,’ explains obesity expert Dr Carel le Roux, Professor of Metabolic Medicine at Ulster University. ‘They regain weight and their health suffers.’

One patient in this dire situation is 59-year-old Carol — who asked us not to reveal her surname. The mother-ofone struggled with her weight for much of her life and tried ‘every diet going’ without success. ‘I’ve done WeightWatc­hers, the Atkins, those meal replacemen­t shakes — I’d lose a bit of weight, but then put it back on,’ she says.

Six years ago she reached 17st — which, at 5ft 5in, meant she was severely obese — and underwent gastric band surgery. She lost three stone, but found she was unable to resist snacking, adding: ‘I craved sweet foods, like biscuits and chocolate.’

In June, suffering from chronic backache and asthma symptoms, she was offered a prescripti­on for semaglutid­e. ‘I needed to do something to control my appetite, so I agreed,’ she says. ‘It worked. Before, I’d feel hungry all the time, but with the injections I’d often go all day and forget to have lunch.’ In just two months, Carol lost a stone. ‘My back was less achy and my asthma improved,’ she adds.

In September her pharmacist told her they were out of stock.

‘I’ve not been able to get hold of it since then,’ she says. ‘I’ve been to every chemist in my area, and it’s the same story. It’s really scary because I can see all the progress I’ve made being undone.’

Another patient living in Britain, who also asked us not to reveal her full name, has a twoweek supply of semaglutid­e left and has been warned by her pharmacist that stocks are dwindling.

Daphne, 60, was first prescribed the drug last year after undergoing a kidney transplant. At her heaviest, the mother-of-two weighed 18st. Already suffering high blood pressure, she was diagnosed with kidney failure in 2009.

She underwent a gastric sleeve operation and lost six stone in preparatio­n for a kidney transplant in 2019. But she regained much of the weight and was told she was borderline type 2 diabetic.

Daphne was put on semaglutid­e at the end of 2021, and now weighs just over 14st, but is struggling to get more supplies. She says: ‘Basically, the medicine means I don’t feel hungry, ever. Whereas before I had to stop myself from eating chips and sweet things, now I forget to eat unless I actively remind myself. If I can’t get the drug I’ll try not to go back to my old ways, but I’m worried I will. I’m frightened about what it’ll mean for my health.’

Semaglutid­e works by mimicking the hormone glucagon-like peptide-1 (GLP-1), which is released after eating.

It signals to the body to release another hormone, insulin, which helps move digested sugar from the blood into cells where it can be used for energy. This leads to feelings of being full. Trials of semaglutid­e published last year caused a stir after they showed patients, on average, lost 16 per cent of their body weight after a year on the drug.

Most startling was that this result was seen even if they did not change their diet.

While some patients on one arm of the trial received intensive diet support, others got none — but both groups lost the same amount of weight. Another arm of the trial involved switching some patients who were on semaglutid­e to a dummy jab after six months without them knowing which injection they were getting. They reported feeling hungrier and eating more, and regained much of the weight they had lost. The trials have convinced some doctors that obesity should be seen in itself as an illness, and one that requires lifelong drug treatment. ‘Obesity is a disease that affects part of the brain involved with feelings of hunger,’ says Prof le Roux, who runs campaign group It’s Not Your Fault. ‘It’s a biological problem that can’t be controlled with willpower. ‘Semaglutid­e targets the part of the brain affected by the disease of obesity. Ultimately the goal of treatment is to improve health, not what people see in the mirror.’

Prof le Roux believes the main driver of the current semaglutid­e shortage is the staggering number of obese Americans who need it. But he warns that those who take it in a quest for slimness could be in for a shock. He says: ‘There is a rebound effect when the drug is stopped. Natural levels of GLP-1 will be lower, meaning patients will feel hungrier and end up heavier than before. This drug will not make someone thin — it’s a treatment for obesity.’ Dr Alex Miras, a consultant endocrinol­ogist and lecturer at Imperial College London, adds: ‘If someone develops obesity because they overindulg­e, there is a reason they overindulg­e — it is because their brain is telling them to over-eat. Of course, the environmen­t and situation we’re in has an influence, but biology is far more important in regulating how hungry we feel. The medication works because it targets the hunger and fullness part of the brain.’ Meanwhile, patient Carol has been told that the supply issues could continue.

‘I am trying to stay in control,’ she says, ‘but I’m craving sweet things again. It’s not fair if this shortage is being caused by slim women taking the drug for vanity.’

 ?? ?? SHAPELY: US star Kim Kardashian in Marilyn Monroe’s famous dress
SHAPELY: US star Kim Kardashian in Marilyn Monroe’s famous dress
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