Enniscrone features in major tv ad
ENNISCRONE Golf Club has been included in a major golf advertising video which will be aired to millions of fans in the US.
As the 81st US Masters got under way in Augusta last week, Tourism Ireland launched its new golf campaign in the United States.
Titled Ireland: Home of Champions, the video includes a brand new 30- second ad which will air to an estimated 6.5 million households over the course of the US Master on the hugely popular NBC Golf Channel. The ad features Enniscrone Golf Club and encourages American golfers to “challenge soaring dunes at Enniscrone”.
And, a further 1.2 million people will see messages about golf in Ireland online, on golfchannel. com. The ad will also air in the US later this year, around other Major championships and around relevant TV shows.
Alison Metcalfe, Tourism Ireland’s Head of North America, said: “Tourism Ireland has an extensive programme of promotions under way this year, to highlight our world- class golf and encourage more Americans to consider a golfing vacation in Ireland. Our message is that Ireland offers American golfers the complete package – with some of the very best golf in the world, stunning scenery and the warmest of welcomes.” Other golf courses on the video are Portrush ( Antrim), Doonbeg ( Clare), Old Head ( Cork), Royal County Down,