Sligo- a per­fect place to carve out ca­reer

The Sligo Champion - - NEWS -

Anew mini-film is part of a cam­paign en­cour­ag­ing peo­ple to think of Sligo in a new way —as the per­fect place to carve out a re­ward­ing ca­reer and en­joy a great life. The ‘Life is Sligo’ film com­bines footage from work­places with shots of the many places and lo­ca­tions where peo­ple work, eat, drink, ex­er­cise and un­wind.

With Sligo en­joy­ing some­thing of ‘a mo­ment’ in re­cent times thanks to pos­i­tive jobs an­nounce­ments, the film cap­tures that sense of fresh pos­si­bil­ity.

‘Life is Sligo’ was com­mis­sioned by Sligo Cham­ber of Com­merce, with con­tent agency Sto­ryLab over­see­ing its mak­ing.

Sto­ryLab re­cruited Martina Du­rac and Julien Be­hal of award-win­ning Phoenix Films, one of Ire­land’s lead­ing in­de­pen­dent film and TV pro­duc­tion com­pa­nies to pro­duce and di­rect the film.

They brought in their long-time col­lab­o­ra­tor and IFTA-nom­i­nated cine­matog­ra­pher Paddy Jor­dan to shoot the film. Amongst other awards, Paddy has been nom­i­nated for his work on the hit RTE/BBC com­edy ‘Young Of­fend­ers’.

The promo is ac­com­pa­nied by mu­sic from ac­claimed club DJs ‘Brame and Hamo’ who are based in Berlin but are orig­i­nally from Sligo. The pair had one of the dance hits of the sum­mer with a track called ‘Roy Keane’, which ac­com­pa­nies the promo.

‘Life is Sligo’ cap­tures scenes from in­side schools, col­leges and nu­mer­ous busi­nesses —in­clud­ing shops, tech and pharma com­pa­nies and start-ups in co-work­ing hubs. Footage also in­cludes the county’s stun­ning coast­line, food and drink and en­ter­tain­ment as well as streetscapes and faces of the peo­ple who live there.

Com­ment­ing, Sligo Cham­ber of Com­merce CEO Ai­dan Doyle said:

“Peo­ple know Sligo is a lovely place to visit but peo­ple of­ten ask, what is Sligo like as a place to work and live? The aim of the film is to show­case Sligo as a des­ti­na­tion for peo­ple in search of chal­leng­ing ca­reers and that elu­sive work/life bal­ance. With Life is Sligo, we have cap­tured that mix.

“Sligo now of­fers jobs and skilled po­si­tions that once only ever ex­isted in the big­ger ci­ties. We have an af­ford­able life­style for peo­ple of all ages and stages of life, whether they are young sin­gle peo­ple, cou­ples or fam­i­lies.

“Life is for liv­ing and Life is Sligo. It cap­tures that per­fectly. This film pro­vides a mod­ern snap­shot of Sligo from a busi­ness per­spec­tive.

“It gives peo­ple a strong vis­ual sense of the place that we are lucky to call home.”

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